Csat

  • It Pays to Provide Customer Service via Twitter (Report)

    … one entire point hither, 2.66 compared with 3.66. Quick responses are key: When airlines responded to customers’ tweets in less than six minutes, those customers were willing to pay nearly $20 more to fly with that airline on future trips. In the telecommunications industry, customer were willing to pay $17 per month more for phone plans when…

    David Cohen/ AllTwitterin Social Twitter- 12 readers -
  • 6 Key Performance Metrics for Customer Satisfaction

    … Years ago, I worked for a company that tracked their call volume in customer service. If their call volume increased and the time per call was reduced, they’d celebrate their success. The problem was that they weren’t successful at all. The customer service representatives simply rushed every call to keep management off their backs. The result…

    Douglas Karr/ Marketing Technology Blog- 27 readers -
  • How Facebook, Twitter Updates Improve Customer Service

    …), but with Twitter’s new update, brands can privately request feedback from customers, as well. Using traditional NPS (Net Promoter Score) and CSAT (Customer Satisfaction) methods, companies can request customers to participate in surveys housed within Twitter. What’s more, that data can be easily stored on Twitter, and customer-service reps are able to follow…

    AllTwitterin Social Facebook Twitter How To's- 20 readers -
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