Custom Thumbnails

  • Facebook Video: Expert Insights & Latest Best Practices [Interview]

    …. Secondly, Facebook, like other platforms, is constantly making algorithm adjustments. But, it’s become clear that Facebook began to reward native video posts (vs. photos, status updates, URL links – which include YouTube video links) in the algorithm a couple of years ago. Since mid-2014, there have been several studies published which indicate…

    Greg Jarboe/ ReelSEOin Social Facebook- 14 readers -
  • 6 Killer Tips to Make Your Custom Thumbnails Pop

    … more focused on watch time than on simply driving clicks and views, you have to make sure that whatever is on your thumbnail, engaging content lives behind it. If you can nail down the main premise behind each of these tips, you'll create a thumbnail that not only tells a story, but gets viewers to click on it to see more. …

    Andy Smith/ ReelSEOin SEO YouTube- 17 readers -
  • How Home Depot is Winning with How-To Video Content

    … content. Aty a distance (or on mobile) its hard to tell these belong to Home Depot as there is little to no consistency or branding. The company could more up close faces, colors that pop and perhaps a common orange border to distinguish them from competitors. Create Content Around Tent-pole Events: Some of their videos, like lawn care related…

    Andy Smith/ ReelSEOin Content How To's YouTube- 19 readers -
  • 5 Lessons All Small Brands Can Learn About Video Marketing

    … TechSmith is a pretty small business (around 300 employees), and we develop software. You probably haven't heard of the company, but you may have heard of Snagit and Camtasia, both products we make. We're not an agency or a YouTube Creator, but a brand. Compared to Mountain Dew, Oracle, Dove, Geico, or to a lot of companies highlighted…

    ReelSEO- 16 readers -
  • How TechSmith Optimizes YouTube Custom Thumbnails For Viewers

    … of the cumulative building that's essential. TechSmith had over 450 videos before we got really serious about optimizing YouTube custom thumbnails. We were of course creating thumbnails, trying to follow the YouTube playbook, but it was mostly an after thought. We have 3 full-time team members creating and uploading on a regular basis, which end…

    ReelSEOin Social SEO- 9 readers -
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