Customer Care

  • Why You Need to Treat Job Applicants Like Customers

    … for my time and complimented me on my strengths was encouraging. It made the rejection much easier than it would have been otherwise. That recruiter’s behavior was a pretty good example of how brands should treat their job applicants: like their customers. Yet many companies fail to understand how they hurt themselves when they treat potential…

    Growmap- 14 readers -
  • Smarter Marketing With a Data-Driven Technology Stack

    … platforms, like Spredfast. A great example of this in action would be brand advocacy. You can pinpoint your brand advocates across the different channels and communities, strategically track and monitor them and strengthen your brand by highlighting their positive experiences through strategic campaigns. Data-driven customer care: Businesses can…

    AllTwitterin Social- 28 readers -
  • Why Customer Service Matters and How to Improve It

    … from a company they trust is 60-70%. What’s more, when they actually make purchases, returning customers on average spend 31% more than new customers. There is also data demonstrating that when customer retention is boosted by as little as 5%, sales increase by anywhere from 25% to 95%. Most Brands Do Not Take Advantage of the Customers They Have…

    Growmapin How To's- 23 readers -
  • 5 Genuine Reasons Your Business Is Losing Clients

    …-there’s no telling. However, the saying “prevention is better than cure” is fitting for this type of situation. In the hope of preventing your customers from leaving, let’s look at five potential scenarios to determine if you’re at risk of losing clients. 1. You Fail to Demonstrate Real-World Benefits If you fail to demonstrate the real-world…

    Growmap- 16 readers -
  • 3 Business tips to make the second half of your 2016 count

    …) customers to drive sales. Tools change with time and can become useless, but value never goes out of business, only the delivery changes. Always remember the business you are REALLY in. Conclusion The second half of the year can be an ‘Ode to Joy’ for both yourself and your wallet. What seldom-heard tip can you share? Mars Dorian draws funky…

    {grow}- 12 readers -
  • Social Listening Is Key, but What Should Brands Be Listening for?

    … by audience. Integrations: a key step for success is to tie social feedback to non-social data and make sure that social media does not live in its own silo. Integrations could be with your customer-relationship-management and sales tools, your business intelligence platform, your customer-care platforms or other social marketing platforms. Once siloed…

    AllTwitterin Social- 38 readers -
  • Your Customer Care Is Your Brand

    … of the brand. Hence, the title of this blog post: Your customer care is your brand. Marketing in 2016 is more interdisciplinary than ever. The best marketers are spending a huge amount of their time collaborating with their customer care teams. Without customer care, your marketing will get left behind. All of this leads me to my latest guest blog post…

    Ian Lopuch/ PPC Ianin Paid Search- 12 readers -
  • How to Handle Customer Complaints Via Social Media

    … as complete. This is an easy way to ensure you’ve replied to customer comments. Final Thoughts According to an NM Incite study, 71% of consumers who experience positive customer care on social media are likely to recommend the brand to others, compared to 19% of customers who don’t get a response. Obviously, you can’t make all of your fans happy on your…

    Social Media Examinerin Social How To's- 17 readers -
  • Ninja Outreach Helps Companies Provide Quality Customer Care

    … is that you are building the skills necessary to 1) attract new clients; and 2) retain new clients. You are using the tools available to you (like Ninja Outreach) and you are developing the skills and headed toward that 10,000-hour mark where you are a master at attracting and retaining. Are you ready to master that skill set and succeed in life? The post Ninja Outreach Helps Companies Provide Quality Customer Care appeared first on Growmap. …

    Deborah Anderson/ Growmap- 16 readers -
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