Customer Driven

  • HYPERGROWTH – Book Interview

    … the story of how it all started. Q: What is the key concept behind HYPERGROWTH? The key concept in my book is using a customer-driven approach to business to achieve hypergrowth. Up until my fourth company (Performable), I had been following the same playbook as everybody else. And it’s a playbook that’s largely driven by the ideas and motivations…

    Heidi Cohen/ Heidi Cohen- 21 readers -
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