Customer Relationship Management

Customer relationship management (CRM) is a system for managing a company’s interactions with current and future customers. It involves using technology to organize, automate and synchronize sales, marketing, customer service, and technical support.
Posts about Customer Relationship Management
  • Know Everything You Have to About User Retention

    … there has to be good content about the product or the service, something even you would read. You should be able to promote your content to your target audience. No matter how good the content is, if you are unable to get it to the target audience, it won’t make any difference. 7. Improve Customer Experience Similar to Maslow’s hierarchical needs…

    Growmapin EMail- 11 readers -
  • OneLocal: A Suite of Marketing Tools for Local Businesses

    … OneLocal is a suite of marketing tools designed for local businesses to get more customer walk-ins, referrals, and – ultimately – to grow revenue. The platform is focused on any type of regional service company, spanning the automotive, health, wellness, home services, insurance, real estate, salon, spa, or retail industries. OneLocal provides…

    Douglas Karr/ Marketing Technology Blog- 19 readers -
  • Workflows: Best Practices for Automating Today’s Marketing Department

    … and collaboration that comes with defined automated workflows. SpringCM Workflow Designer SpringCM Workflow Designer provides a modern user experience to set up workflows for actions taken on a file, folder, or even from external systems like Salesforce. Automate administrative tasks, kick off advanced workflows, or tag documents and reports…

    Marketing Technology Blog- 19 readers -
  • 7 Tips for Attracting Consumers to Your Small Business

    … marketing message, you should design the content specifically for them. Reach Your Niche Customer Some advertising methods work better than other plans do. When you’ve developed your list of specific target audience members, you need to implement a plan for how to reach them. The more you personalize your marketing plan to suit them, the easier…

    Dana Davis/ Growmap- 16 readers -
  • InsideView Fuels Go-to-Market Success with Targeting Intelligence

    … to success is marketing teams lack key capabilities needed to measure their impact on the organization’s revenue growth (e.g. information to drive real-time planning, execution, and management of their go-to-market strategy). This information gap leaves marketing leaders unable to answer the most important growth questions, such as: Which segments…

    Marketing Technology Blog- 20 readers -
  • All-American and CEO Jeremy Bloom Discusses Integrate

    … Unique amongst his industry peers, CEO Jeremy Bloom had an incredible career as a professional athlete. He’s a Hall-of-Fame inductee, three-time world champion, two-time Olympian and eleven-time World Cup gold medalist. If that’s not enough, Jeremy was an All-American at the University of Colorado and a 5th round draft to the Philadelphia Eagles…

    Douglas Karr/ Marketing Technology Blog- 19 readers -
  • 5 Steps to Winning at Account-Based Marketing

    … value in the past. We’re fortunate at Dun & Bradstreet to have access to the same data and analytics capabilities we develop for our customers. We use propensity and attrition analytic models to tell us who is most likely to grow their relationship with us, who we can potentially cross-sell to and who poses a potential risk of not renewing…

    Marketing Technology Blog- 31 readers -
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