Customer Research

  • Your Definitive Guide To Customer Acquisition

    … Customer acquisition is the process you go through to gain new customers. It’s how you persuade people to purchase your products or services. Are you doing enough to increase your customer acquisition rates? In this article, we provide your definitive guide to customer acquisition. You’ll learn some advanced strategies for acquiring…

    Jon Correll/ conversionvoodoo.comin EMail- 14 readers -
  • How To Use Exit Interviews and Surveys To Improve Customer Retention

    … A lost customer is painful for your business – both for your bottom line and your ego. The importance of customer retention isn’t to be taken lightly. That’s why, in this article, we take a look at how to use exit interviews and surveys to improve customer retention. You may be wondering, “What’s the purpose? After all, they’ve already left my…

    Jon Correll/ conversionvoodoo.com- 15 readers -
  • Customer Retention Stats, Studies & Best Practices For 2016

    … great! We’re here to help you optimize your landing pages to increase your retention rates. In fact, we promise you we’ll do just that. With our guarantee, you can rest assured we will increase your profits through landing page optimization. If you’re ready to work with the leader in landing pages and conversion rate optimization, contact us today…

    Jon Correll/ conversionvoodoo.comin EMail- 27 readers -
  • 7 Tools To Include In Your Customer Acquisition Plan

    … or video. Consider and evaluate pay-per-click options. You want to continue to test and refine your landing page and your channels to improve your conversion rate optimization. #7: Track and Measure Data Your successful customer acquisition plan depends on constantly testing and measuring your data. Set up your data collection well in advance…

    Jon Correll/ conversionvoodoo.com- 8 readers -
  • Improve Customer Retention With These 5 Tools

    … Did you know that it is seven times as expensive to acquire a new customer than it is for you to retain an existing one? Yet, companies everywhere focus more on acquisition than they do on retention. What’s more, 63% of businesses feel that customer acquisition is a more important goal. So, even though it’s more cost effective to improve…

    Jon Correll/ conversionvoodoo.comin Social- 11 readers -
  • 8 User Acquisition Tactics That Could Skyrocket Your Growth

    … It feels great to acquire a new customer, doesn’t it? How about the rush you get when someone fills out your lead generation form for the first time? All of this makes you feel super-charged, like you are doing everything exactly right. What if this happened on such a regular basis that your company was in a constant state of growth…

    Jon Correll/ conversionvoodoo.comin Social- 14 readers -
  • 5 Customer Retention Strategies To Keep Your Customers Happy

    … For many years, companies have spent the majority of their marketing budgets and marketing manpower on customer acquisition. They thought that if they could only reach more people, they would sell more. Today, as studies abound on the Internet, companies have powerful data to back up the importance of customer retention. To that end, businesses…

    Jon Correll/ conversionvoodoo.com- 9 readers -
  • Understand This BEFORE You Start Your Business

    … customers from your competitors. Starter’s Guide In order to discover whether your product can find it’s market fit, you have to get out there and engage with potential customers. You have to get the ball rolling in order to have any chance at building traction. Here’s a starter guide to getting that ball rolling. 1. Define your value proposition…

    Jacob Mcmillen/ The Daily Egg- 26 readers -
  • Never A/B Test Without Doing These 2 Things First

    … way to the dull ax. And, running tests without data is not likely to yield good results. In fact, it’s likely to be a pure waste of your time and money. Performing an A/B test correctly takes time, effort, research, monitoring, and analysis. So, how can we prepare? 2 Steps to Effectively Prepare for Your A/B Test Here are two steps to take before…

    Christina Gillick/ The Daily Eggin Social- 14 readers -
  • Top 10 Dumb Landing Page Mistakes You Need to Avoid

    … that could be answered with a ‘yes’ or ‘no.’ “We knew that if we really wanted to get the insight we needed—not data, but words—the best way to do that would be through having actual conversations with our customers.” Through phone and Skype chats, they enquired about the problems that these power users hoped to solve with Groove. They asked about…

    George Mathew/ The Daily Egg- 18 readers -
  • A Simple Approach to Conducting Customer Research

    …. Before sending your survey to your wider audience, test it on a smaller group to get their feedback. Did they get confused by any of your questions? Were they able to find a relevant answer to your multiple choice questions? Use their feedback to tweak your survey before sending it to your entire list. Lastly, you need to make sure you have…

    Constant Contactin EMail- 10 readers -
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