Customer Research

  • Your Definitive Guide To Customer Acquisition

    … acquisition strategies. And, remember, you don’t have to choose just one tactic. Use a few and integrate them for the best success. Your ultimate goal is to increase your website conversion rate through the acquisition of new customers. Test your strategies, and then test them again. Use what works and refine the rest. You’ll soon be on your way…

    Jon Correll/ conversionvoodoo.comin EMail- 17 readers -
  • How To Use Exit Interviews and Surveys To Improve Customer Retention

    … A lost customer is painful for your business – both for your bottom line and your ego. The importance of customer retention isn’t to be taken lightly. That’s why, in this article, we take a look at how to use exit interviews and surveys to improve customer retention. You may be wondering, “What’s the purpose? After all, they’ve already left my…

    Jon Correll/ conversionvoodoo.com- 22 readers -
  • Customer Retention Stats, Studies & Best Practices For 2016

    … Do you know the value of loyal customers? Have you ever created a strategy built around keeping those customers while maintaining and building your relationship with them? Have you explored a customer retention strategy? If not, we encourage you to do so. Retaining your current customer base is often referred to as the low-hanging fruit. What…

    Jon Correll/ conversionvoodoo.comin EMail- 36 readers -
  • 7 Tools To Include In Your Customer Acquisition Plan

    … or video. Consider and evaluate pay-per-click options. You want to continue to test and refine your landing page and your channels to improve your conversion rate optimization. #7: Track and Measure Data Your successful customer acquisition plan depends on constantly testing and measuring your data. Set up your data collection well in advance…

    Jon Correll/ conversionvoodoo.com- 13 readers -
  • Improve Customer Retention With These 5 Tools

    … Did you know that it is seven times as expensive to acquire a new customer than it is for you to retain an existing one? Yet, companies everywhere focus more on acquisition than they do on retention. What’s more, 63% of businesses feel that customer acquisition is a more important goal. So, even though it’s more cost effective to improve…

    Jon Correll/ conversionvoodoo.comin Social- 17 readers -
  • 8 User Acquisition Tactics That Could Skyrocket Your Growth

    … It feels great to acquire a new customer, doesn’t it? How about the rush you get when someone fills out your lead generation form for the first time? All of this makes you feel super-charged, like you are doing everything exactly right. What if this happened on such a regular basis that your company was in a constant state of growth…

    Jon Correll/ conversionvoodoo.comin Social- 23 readers -
  • 5 Customer Retention Strategies To Keep Your Customers Happy

    … For many years, companies have spent the majority of their marketing budgets and marketing manpower on customer acquisition. They thought that if they could only reach more people, they would sell more. Today, as studies abound on the Internet, companies have powerful data to back up the importance of customer retention. To that end, businesses…

    Jon Correll/ conversionvoodoo.com- 17 readers -
  • How To Use Automated Email Series To Increase Customer Retention

    … you we’ll do just that. With our guarantee, you can rest assured we will increase your profits through landing page optimization. If you’re ready to work with the leader in landing pages and conversion rate optimization, contact us today. We’ll provide you with our FREE site performance analysis so we can work on your landing page conversion rates. Image: Frank Marino The post How To Use Automated Email Series To Increase Customer Retention appeared first on Landing Page Optimization Blog. …

    Jon Correll/ conversionvoodoo.comin EMail How To's- 21 readers -
  • Understand This BEFORE You Start Your Business

    …. Your unique value proposition defines your attempt at product/market fit. It’s a statement that displays your company’s unique value to your target consumer. Read more about creating your unique value proposition here. 2. Create your sales funnel. To have any chance at building traction, you need to turn your website into a high-converting sales…

    Jacob Mcmillen/ The Daily Egg- 28 readers -
  • Never A/B Test Without Doing These 2 Things First

    … from those. Do you see any patterns? Also, to see what your website visitors are doing on your website, watch them. Technology like heatmaps and eye tracking make it possible to see what elements of your website your visitors are focusing on. Also, you can see if they are taking the action you want them to take and, if not, you can see what…

    Christina Gillick/ The Daily Eggin Social- 22 readers -
  • Top 10 Dumb Landing Page Mistakes You Need to Avoid

    …. The headline communicates in the language of the customers. This is a site that understands who the customers are and what they want. Coming back to Groove, here’s what they did to tell a story: they introduced a logical sequence based on customer research. The result? They doubled their conversion rates. They asked questions to: Marketers…

    George Mathew/ The Daily Egg- 28 readers -
  • A Simple Approach to Conducting Customer Research

    … of your own? Conducting research and collecting feedback is a valuable exercise for small businesses who want to: Understand the causes of a problem Improve an experience, product, or service Assess customer needs and expectations Determine receptivity of new products or services You can conduct this research offline, through face-to-face…

    Constant Contactin EMail- 16 readers -
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