Customer Satisfaction

  • 6 Key Performance Metrics for Customer Satisfaction

    … Years ago, I worked for a company that tracked their call volume in customer service. If their call volume increased and the time per call was reduced, they’d celebrate their success. The problem was that they weren’t successful at all. The customer service representatives simply rushed every call to keep management off their backs. The result…

    Douglas Karr/ Marketing Technology Blog- 33 readers -
  • Suck Less | A Plea For User-Centric Design: Powered By You!

    … strategies and things to avoid in your quest to be a smarter digital person. No advertising, just amazing advice. You can sign up here: The Marketing-Analytics Intersect. Thanks. [/sidebar] BUT I Want Data-First! For some in our audience here, it is hard to leave analytics and data behind no matter how desperately I want you to. I understand the pain…

    Avinash Kaushik/ Occam's Razor- 30 readers -
  • Why You Should Reevaluate Your Customer Survey Approach

    … This article was originally published on businesscollective.com. As company decisions increasingly become data- and customer-driven, it’s tempting to go into feedback overdrive and attempt to collect as much data as you can get your hands on. But asking for too much feedback can actually have harmful effects, such as a decline in response rates…

    Acceleration Partners- 8 readers -
  • How Facebook, Twitter Updates Improve Customer Service

    …), but with Twitter’s new update, brands can privately request feedback from customers, as well. Using traditional NPS (Net Promoter Score) and CSAT (Customer Satisfaction) methods, companies can request customers to participate in surveys housed within Twitter. What’s more, that data can be easily stored on Twitter, and customer-service reps are able to follow…

    AllTwitterin Social Facebook Twitter How To's- 23 readers -
  • Why Do Hotels Need Free Wi-Fi? Pt 2

    …. You can’t put a price on customer satisfaction, The post Why Do Hotels Need Free Wi-Fi? Pt 2 appeared first on E-Marketing Associates - Online Marketing Products for Independent Hotels. …

    E-Marketing Associates- 7 readers -
  • Mortgage 101: Why Happy Customers Drive More Business

    … elsewhere. As a mortgage professional, it’s your responsibility to establish a relationship of trust with each and every customer that walks through your door. People want to give their business to professionals they like and trust. Build rapport with your clients. Show them how hard you’re willing to work for them. Treat them like you’d treat…

    Matty Byloos/ RGR Marketing- 15 readers -
  • The 7 Keys to Small Business Sales and Marketing

    … have a month or two to prepare for the departure of one client and onboarding of the next. Large businesses have the capital to grow and are built for it, small businesses aren’t. So, there’s a certain baseline of activity that every small business needs to ensure is in action to keep leads moving and turning into customers! Infusionsoft has put…

    Douglas Karr/ Marketing Technology Blogin Social Content- 13 readers -
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