Customer Satisfaction

  • 6 Key Performance Metrics for Customer Satisfaction

    … was some very angry customers who had to repeatedly call back in order to find a resolution. If you are going to monitor your customer satisfaction with regard to customer service and customer support, here are 6 key performance metrics you should begin measuring now: Hold Time – The amount of time customers spend on hold. Your customer service…

    Douglas Karr/ Marketing Technology Blog- 22 readers -
  • Suck Less | A Plea For User-Centric Design: Powered By You!

    … and in reports! Wait. What? Yes, I worry that Analysts, and Marketers, are spending too much time with their head buried in custom reports and advance segments and smart calculated metrics and strategic or tactical dashboards. Yes. They are all things I love and have repeatedly asked you to care for. But, perhaps I'm at fault for creating…

    Avinash Kaushik/ Occam's Razor- 22 readers -
  • Why You Should Reevaluate Your Customer Survey Approach

    … This article was originally published on businesscollective.com. As company decisions increasingly become data- and customer-driven, it’s tempting to go into feedback overdrive and attempt to collect as much data as you can get your hands on. But asking for too much feedback can actually have harmful effects, such as a decline in response rates…

    Acceleration Partners- 8 readers -
  • How Facebook, Twitter Updates Improve Customer Service

    … Behind the flurry of virtual photo albums, the latest celebrity gossip and day-to-day updates condensed into just 140 characters, there exists a forum for customer service. More and more often, customers are turning to social networks to engage with brands, seeking support and offering both positive and negative feedback. While…

    AllTwitterin Social Facebook Twitter How To's- 20 readers -
  • Why Do Hotels Need Free Wi-Fi? Pt 2

    … If you missed our last post about “Why Do Hotels Need Free Wi-Fi?”, this is a follow up in addition to it. We left off with the choice some hotels make by charging for their Wi-Fi services. As this is a good way to earn extra profit, it can also be a way to discourage guests from staying with you. People like to get more bang for their buck…

    E-Marketing Associates- 7 readers -
  • Mortgage 101: Why Happy Customers Drive More Business

    … elsewhere. As a mortgage professional, it’s your responsibility to establish a relationship of trust with each and every customer that walks through your door. People want to give their business to professionals they like and trust. Build rapport with your clients. Show them how hard you’re willing to work for them. Treat them like you’d treat…

    Matty Byloos/ RGR Marketing- 14 readers -
  • The Top 5 Metrics and Investments Marketers are Making in 2015

    … is and remains the strongest communication medium for any digital strategy. Top 5 Marketing Metrics for Success Revenue Growth Customer Satisfaction Return on Investment Customer Retention Rate Customer Acquisition So there you have it… social and mobile are getting increased attention, but the metrics that matter include keeping great customers along with acquiring new ones! © 2014 DK New Media. …

    Douglas Karr/ Marketing Technology Blog- 12 readers -
  • The 7 Keys to Small Business Sales and Marketing

    … have a month or two to prepare for the departure of one client and onboarding of the next. Large businesses have the capital to grow and are built for it, small businesses aren’t. So, there’s a certain baseline of activity that every small business needs to ensure is in action to keep leads moving and turning into customers! Infusionsoft has put…

    Douglas Karr/ Marketing Technology Blogin Social Content- 6 readers -
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