Customer Satisfaction

  • 6 Key Performance Metrics for Customer Satisfaction

    … them to solve the problem without the need for escalation. Once you get these metrics in place, you can advance your sophistication by monitoring your customer loyalty using a combination of your customer satisfaction score (CSAT), Net Promoter Score (NPS), and Customer Effort Score (CES). Customer satisfaction is one of the toughest, most…

    Douglas Karr/ Marketing Technology Blog- 35 readers -
  • Suck Less | A Plea For User-Centric Design: Powered By You!

    … why something was happening, rather than just relying on data which only answers the question what happened. Lab usability testing and online surveys both provide great strategies to obsess about user centric design. My love for heuristic evaluations is sourced in the fact that they are relatively straightforward, require the best possible cost…

    Avinash Kaushik/ Occam's Razor- 31 readers -
  • Why You Should Reevaluate Your Customer Survey Approach

    … This article was originally published on businesscollective.com. As company decisions increasingly become data- and customer-driven, it’s tempting to go into feedback overdrive and attempt to collect as much data as you can get your hands on. But asking for too much feedback can actually have harmful effects, such as a decline in response rates…

    Acceleration Partners- 10 readers -
  • How Facebook, Twitter Updates Improve Customer Service

    …), but with Twitter’s new update, brands can privately request feedback from customers, as well. Using traditional NPS (Net Promoter Score) and CSAT (Customer Satisfaction) methods, companies can request customers to participate in surveys housed within Twitter. What’s more, that data can be easily stored on Twitter, and customer-service reps are able to follow…

    AllTwitterin Social Facebook Twitter How To's- 23 readers -
  • Why Do Hotels Need Free Wi-Fi? Pt 2

    …. You can’t put a price on customer satisfaction, The post Why Do Hotels Need Free Wi-Fi? Pt 2 appeared first on E-Marketing Associates - Online Marketing Products for Independent Hotels. …

    E-Marketing Associates- 7 readers -
  • Mortgage 101: Why Happy Customers Drive More Business

    … elsewhere. As a mortgage professional, it’s your responsibility to establish a relationship of trust with each and every customer that walks through your door. People want to give their business to professionals they like and trust. Build rapport with your clients. Show them how hard you’re willing to work for them. Treat them like you’d treat…

    Matty Byloos/ RGR Marketing- 17 readers -
  • The Top 5 Metrics and Investments Marketers are Making in 2015

    … is and remains the strongest communication medium for any digital strategy. Top 5 Marketing Metrics for Success Revenue Growth Customer Satisfaction Return on Investment Customer Retention Rate Customer Acquisition So there you have it… social and mobile are getting increased attention, but the metrics that matter include keeping great customers along with acquiring new ones! © 2014 DK New Media. …

    Douglas Karr/ Marketing Technology Blog- 15 readers -
  • The 7 Keys to Small Business Sales and Marketing

    … have a month or two to prepare for the departure of one client and onboarding of the next. Large businesses have the capital to grow and are built for it, small businesses aren’t. So, there’s a certain baseline of activity that every small business needs to ensure is in action to keep leads moving and turning into customers! Infusionsoft has put…

    Douglas Karr/ Marketing Technology Blogin Social Content- 13 readers -
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