Customer Success

  • Felix the Cook — Small Biz Stories, Episode 14

    … I’ll still be the contact person. Dave: Barbara’s success comes from giving her customers an experience they can’t get anywhere else. By listening to her customers’ advice, Barbara creates relationships that make other people feel invested in her success. It’s no surprise that many of Barbara’s best new customers have come directly from her existing…

    Dave Charest/ Constant Contactin EMail- 13 readers -
  • The Myths and Realities of Owning a Family Business

    … Mom & Pop businesses are at the heart of American culture. However, many misconceptions still persist when it comes to family business. They aren’t just the small general stores found along rural country roads. They are major drivers of jobs and economic growth, essential for a thriving economy. Check out our infographic below to separate…

    Constant Contact- 14 readers -
  • Cutting Edge Capital — Small Biz Stories, Episode 13

    … small businesses and nonprofits connect to new and existing customers with email marketing. You can be a marketer, all it takes is Constant Contact. Find out more at ConstantContact.com. Brian: And there’s something kind of amazing that happens when you really believe in what you’re doing. If you’re just doing a job, and you’re working hard for a long…

    Dave Charest/ Constant Contactin EMail- 24 readers -
  • How to Measure Email Marketing Beyond Opens and Clicks

    … Facebook and Twitter combined in acquiring new customers. (McKinsey) 66 percent of consumers have made a purchase as a result of an email marketing message. (Direct Marketing Association) As good as the information above looks, you may struggle to understand how email marketing impacts your business. Ask yourself: What do you want your emails to do…

    Dave Charest/ Constant Contactin EMail How To's- 23 readers -
  • Want to Be a Better Email Marketer? Make Your Customer the Hero

    … Let me guess. Your business sells products and services that help your customers. Your products are unstoppable, your service is unparalleled, and you beat out the competition every time. There’s just one problem…. Your customers aren’t looking for a hero. They’re looking for a way to be a hero. Which is why, Bob Dragich — marketing…

    Miranda Paquet/ Constant Contactin EMail- 21 readers -
  • How to Keep Your Business Competitive With Email Marketing

    ….” With increased competition, Matt knew he needed a way to transform his studio into a booming business. That’s when he got serious about using Constant Contact’s email marketing to grow and engage his customer base. “If we didn’t have Constant Contact, we might not still be in business,” Matt says. “2014 and early 2015 were really tough times…

    Miranda Paquet/ Constant Contactin EMail How To's- 24 readers -
  • ARCH Art & Drafting Supply — Small Biz Stories, Episode 12

    … customers and staff. Listen as she shares how to stay relevant in a changing market and how she’s built a dedicated customer base that keeps her business going. Find us on Stitcher Small Biz Stories is brought to you by Constant Contact. Constant Contact is committed to helping small businesses and nonprofits connect to new and existing…

    Dave Charest/ Constant Contactin EMail- 23 readers -
  • SAME Café — Small Biz Stories, Episode 11

    … into a thriving business. Find us on Stitcher Small Biz Stories is brought to you by Constant Contact. Constant Contact is committed to helping small businesses and nonprofits connect to new and existing customers with email marketing. You can be a marketer, all it takes is Constant Contact. Find out more at ConstantContact.com. You can also read…

    Dave Charest/ Constant Contactin EMail- 25 readers -
  • How to Avoid & Destroy Silos that are Bad for Your Content Strategy

    … Content marketing can’t happen in a silo – well, effective content marketing can’t happen in a silo. Previously, we’ve highlighted why a content team should be tight with product marketing and demand generation – now, we’re tackling how overall organizational silos can negatively impact content marketing. It’s not in an organization’s best…

    Visual.lyin Content How To's- 18 readers -
  • A Simple Mantra for State-Of-The-Art Emails

    … 8,000 contacts. Regarding his customers at the Schaller Gallery, Anthony says, “It’s definitely a niche market. It’s discretionary spending.” Despite his demographic challenges, Anthony uses email to reach and engage his audience and push gallery sales. Let’s have a look at how Anthony’s mantra ties into his art gallery’s email strategy: 1…

    Constant Contactin EMail- 16 readers -
  • How to Keep Your Subscribers Updated, Without Overwhelming Them

    … day weekend package: 2. Don’t overburden your messages (or you readers) When it comes time to send out a new email, Sean focuses on clean design and fresh content. Sean uses a mobile-responsive, single-column email template, so his readers can see his message clearly, wherever there viewing from. His emails often start with a beautiful photo…

    Constant Contactin EMail How To's- 19 readers -
  • How to Drive Repeat Business With Email Marketing

    … Small businesses face all kinds of obstacles when it comes to driving repeat business. It’s not that your customers don’t want to come back. But if you don’t give them a reason to connect with you, your business might slip from their minds. That’s where email marketing comes in. Sending regular emails keeps your business fresh in your…

    Constant Contactin EMail- 28 readers -
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