Customer Success Story

  • How to gain trust for your brand

    … are more important now than at any other time in modern business history. Why case studies? A case study, also known as a customer success story, details the experience of someone who has used your service and had a good experience. A well-crafted example tells your story from a customer’s perspective. A case study is not about you or your brand…

    Sarah Mitchell/ Lush Digitalin Social How To's- 21 readers -
  • Best Western: 20 Million Personalized Emails, 20% Lift in Email Revenue

    … Ink to dynamically personalize images within the emails depending on time-of-open and weather. For example, if a customer opens an email in New York City and it’s snowing at that moment, they’ll receive a picture of the beach. In addition to this kind of personalization, Best Western experimented creative optimization when offering rewards members…

    Movable Ink Blogin EMail- 16 readers -
  • Design, Deals, Location and More: 5 Examples of Effective Email Personalization

    …. The business also ensures higher click-through rates by optimizing the emails for different devices and positioning a “click-to-call” button accordingly on mobile screens. 4. Content With real-time personalization, businesses can create content for specific variables like the local weather. That’s exactly what AutoTrader UK did. By sending newsletters…

    Movable Ink Blogin EMail- 34 readers -
  • Excentus Taps agileEMAIL To Pump Up Loyalty and Rewards Program

    … Excentus has spent more than fifteen years developing technology that makes it easy for consumers to save money on gasoline and convenient for businesses to build loyalty by creating value for their customers. Their growing Fuel Rewards Network® program provides members with the opportunity to earn free gas simply by purchasing the things…

    Ronnie Brant/ Movable Ink Blogin EMail- 13 readers -
  • Bass Pro Shops Reels in Holiday Email Revenue!

    …-channel promotions and create in-store and digital synergies to drive customer engagement; so you can bet these strategies are going to extend into their holiday planning. See what Bass Pro Shops has in store for their holiday email strategy and how it will reel in more holiday revenue by creating the ultimate customer experience both in-store and digitally. Register now for our next Holiday Hit List webinar with Bass Pro Shops so you can tackle your holiday email strategy! …

    Laura Chau/ Movable Ink Blogin EMail- 6 readers -
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