Customer Success Story

  • Best Western: 20 Million Personalized Emails, 20% Lift in Email Revenue

    … Ink to dynamically personalize images within the emails depending on time-of-open and weather. For example, if a customer opens an email in New York City and it’s snowing at that moment, they’ll receive a picture of the beach. In addition to this kind of personalization, Best Western experimented creative optimization when offering rewards members…

    Movable Ink Blogin EMail- 12 readers -
  • Excentus Taps agileEMAIL To Pump Up Loyalty and Rewards Program

    … Excentus has spent more than fifteen years developing technology that makes it easy for consumers to save money on gasoline and convenient for businesses to build loyalty by creating value for their customers. Their growing Fuel Rewards Network® program provides members with the opportunity to earn free gas simply by purchasing the things…

    Ronnie Brant/ Movable Ink Blogin EMail- 12 readers -
  • Bass Pro Shops Reels in Holiday Email Revenue!

    Back in July Bass Pro Shops’ #REELTHANKS campaign made our list of Emails We Love. Their integrated digital campaign sought to increase social engagement and give back to the community through AMVETS. They used device targeting to send optimized emails for desktops, tablets, and mobile devices as well as streamed live social feeds and used deep linking to make it easier for t ...

    Laura Chau/ Movable Ink Blog- 3 readers -