Customer Support

  • 20 Tips to Drive E-Commerce Conversions this Holiday Season

    … The clock is ticking, but it’s not too late for e-commerce providers to tune up their sites to drive more conversions. This infographic from the conversion optimization experts at the good lays out 17 solid optimization tips that you should be implementing immediately if you hope to capitalize on holiday purchase traffic this season. There…

    Douglas Karr/ Marketing Technology Blog- 13 readers -
  • Twitter Debuts New Customer-Support Features for Brands

    … than 60 percent of the time. Many brands have told us that this is about five to 10 times the average response rate they get for other feedback surveys. Early use has also shown that customers who are sent a direct message link follow through to actually send a message roughly 30 percent more often than those who are asked to direct message via text only. Readers: What do you think of Twitter’s new customer-service features? …

    David Cohen/ AllFacebookin Social Twitter- 13 readers -
  • 6 Key Performance Metrics for Customer Satisfaction

    … was some very angry customers who had to repeatedly call back in order to find a resolution. If you are going to monitor your customer satisfaction with regard to customer service and customer support, here are 6 key performance metrics you should begin measuring now: Hold Time – The amount of time customers spend on hold. Your customer service…

    Douglas Karr/ Marketing Technology Blog- 18 readers -
  • Brands Are Still Too Reliant on Engagement Metrics (Report)

    … Social media marketers have been plagued with a number of problems in recent years, and it seems that many find it difficult to keep up with the changing objectives. The 2016 State of Social Marketing report from Simply Measured provides valuable insight into the areas marketers need to work on. Some businesses are becoming more sophisticated…

    AllTwitterin Social Facebook Twitter YouTube- 12 readers -
  • Don’t fall for fake customer support numbers

    … Don’t fall for fake customer support numbers Having problems with your Facebook account? How about your GMail or Office 365? Surely giant corporations like Facebook, Google and Microsoft have customer service numbers that you can call. Actually, they don’t. Gone are the days when you could call just about any company up on the phone to try…

    Greg's Cornerin Facebook- 10 readers -
  • Social Media’s Marked Effect on Customer Experience

    …. More consumers than ever are looking to communicate with brands via social media, and your company won’t be able to compete if you don’t join in. Every interaction matters, and ignoring customers is simply not an option — doing so will have a negative effect on customer experience, and in turn, hurt your bottom line. A Preferred Channel Do you know…

    Marketing Technology Blog- 18 readers -
  • Helpshift: 20% of Users Seek Help in Apps They Use

    … Helpshift, a customer support platform for mobile, polled 1.3 billion mobile devices over a six-month period, and discovered during that time, 20 percent of consumers actively sought help in an app they were using. Helpshift determined 284 million users searched for in-app support during the six-month time period, but only seven percent…

    AllTwitter- 13 readers -
  • 5 Awesome Tools To Skyrocket Your Ecommerce Conversions

    … as a result of the marketing, analytics, and SEO tools that come as a part of the package. This all-in-one ecommerce website builder provides almost everything you need to efficiently manage your business and satisfy your customers, including an easy-to-use shopping cart with tools to help you track sales and manage inventory. In addition, their SEO…

    Yoav Vilner/ The Daily Egg- 10 readers -
  • How to Cultivate Loyal Customers With Social Media

    … confidence, and in turn, loyalty. #6: Follow Up With Fans Many companies offer great customer support on social media. They respond to comments in a timely manner and ensure all customer questions have been answered. However, this is only half of the equation. To build long-term relationships with your fans, follow up. Ask your fans how they’re doing…

    Social Media Examinerin Social How To's- 27 readers -
  • A Complete Checklist for Social Media Managers (Infographic)

    … is. As for now, it seems like once to twice a day is a good choice. Just make sure to not post anything overly promotional, as Facebook tends to penalize that with regards to organic reach. Post two to three times to Google+: This is one of the most debatable on the checklist, but it’s safer to err on the side of increasing your posting to Google…

    Inside Facebookin Social Facebook Twitter- 45 readers -
  • 6 Reasons Transparency Can Engage More Readers

    …, and search engines, the level of transparency that people are expecting, both as employees and clients, has never been higher. Although this can be a challenge, it’s also something that company’s can utilize to help them to truly connect with their customers like never before. While the exact level of transparency that a company chooses depends…

    GetResponse Blogin EMail- 8 readers -
  • 7 Roadblocks to Digital Marketing Transformation

    … create exceptional customer experiences, along with transparency, agility, and accountability at all levels. Unfortunately, many marketing leaders struggle to win and maintain internal support for digital marketing transformation. Obstacles to Evolution Let’s take a look at some of the most common obstacles marketers face. All challenges can…

    Convince and Convert- 11 readers -
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