Customer Support

  • 20 Tips to Drive E-Commerce Conversions this Holiday Season

    … – explore different ways of pitching your discounts. Should you do 50% off, $25 off, or buy one get one free? Provide quality customer support – real-time customer support via live chat, social media, or phone can help overcome barriers to purchasing on your website. Make gift cards easy to purchase – when a visitor doesn’t have the perfect gift…

    Douglas Karr/ Marketing Technology Blog- 19 readers -
  • Twitter Debuts New Customer-Support Features for Brands

    … that are displayed when users search for accounts, @mention them in tweets or communicate with them via direct messages. And businesses can choose to display their hours of availability, so Twitter users know when they are most likely to receive help. The direct message button will also be more prominent on those brands’ profiles. Businesses can…

    David Cohen/ AllFacebookin Social Twitter- 15 readers -
  • 6 Key Performance Metrics for Customer Satisfaction

    … was some very angry customers who had to repeatedly call back in order to find a resolution. If you are going to monitor your customer satisfaction with regard to customer service and customer support, here are 6 key performance metrics you should begin measuring now: Hold Time – The amount of time customers spend on hold. Your customer service…

    Douglas Karr/ Marketing Technology Blog- 28 readers -
  • Brands Are Still Too Reliant on Engagement Metrics (Report)

    … in their understanding of how to leverage social media channels. However, 63 percent of businesses using social teams use them for marketing, 16 percent for communications, 5 percent within public relations departments and only 1 percent dedicate social media resources to customer support. Unfortunately, social customer service is definitely…

    AllTwitterin Social Facebook Twitter YouTube- 13 readers -
  • Don’t fall for fake customer support numbers

    … Don’t fall for fake customer support numbers Having problems with your Facebook account? How about your GMail or Office 365? Surely giant corporations like Facebook, Google and Microsoft have customer service numbers that you can call. Actually, they don’t. Gone are the days when you could call just about any company up on the phone to try…

    Greg's Cornerin Facebook- 12 readers -
  • Social Media’s Marked Effect on Customer Experience

    …. More consumers than ever are looking to communicate with brands via social media, and your company won’t be able to compete if you don’t join in. Every interaction matters, and ignoring customers is simply not an option — doing so will have a negative effect on customer experience, and in turn, hurt your bottom line. A Preferred Channel Do you know…

    Marketing Technology Blog- 21 readers -
  • Helpshift: 20% of Users Seek Help in Apps They Use

    … of these users actually filed a support ticket after using a ‘specific self-service FAQ’ available within an app. In total, Helpshift estimated 95 percent of mobile apps lack an in-app channel for customers to receive support when they need it. In a statement, Abinash Tripathy, CEO and co-founder at Helpshift, commented: This data proves the value…

    AllTwitter- 15 readers -
  • 5 Awesome Tools To Skyrocket Your Ecommerce Conversions

    … as a result of the marketing, analytics, and SEO tools that come as a part of the package. This all-in-one ecommerce website builder provides almost everything you need to efficiently manage your business and satisfy your customers, including an easy-to-use shopping cart with tools to help you track sales and manage inventory. In addition, their SEO…

    Yoav Vilner/ The Daily Egg- 13 readers -
  • How to Cultivate Loyal Customers With Social Media

    … confidence, and in turn, loyalty. #6: Follow Up With Fans Many companies offer great customer support on social media. They respond to comments in a timely manner and ensure all customer questions have been answered. However, this is only half of the equation. To build long-term relationships with your fans, follow up. Ask your fans how they’re doing…

    Social Media Examinerin Social How To's- 31 readers -
  • A Complete Checklist for Social Media Managers (Infographic)

    … messages: Social media is quickly turning into one of the most popular channels for customer support, so it’s key to engage with the customers who are proactively reaching out to your brand. These days, ignoring customers on social media is similar to ignoring the phone ringing when they call your help centers. Monitor and respond to brand mentions…

    Inside Facebookin Social Facebook Twitter- 47 readers -
  • 6 Reasons Transparency Can Engage More Readers

    …, and search engines, the level of transparency that people are expecting, both as employees and clients, has never been higher. Although this can be a challenge, it’s also something that company’s can utilize to help them to truly connect with their customers like never before. While the exact level of transparency that a company chooses depends…

    GetResponse Blogin EMail- 9 readers -
  • 7 Roadblocks to Digital Marketing Transformation

    … create exceptional customer experiences, along with transparency, agility, and accountability at all levels. Unfortunately, many marketing leaders struggle to win and maintain internal support for digital marketing transformation. Obstacles to Evolution Let’s take a look at some of the most common obstacles marketers face. All challenges can…

    Convince and Convert- 12 readers -
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