Customers

  • Do You Know What Your Customers Really Want?

    … Everyone knows that a business can’t function without customers. It doesn’t matter if you have the greatest product, the slickest marketing strategies, and the most productive office. If you don’t have customers, you don’t have a business. It’s a simple as that. This makes it all the more bizarre that so few business owners take the time to ask…

    Erik Emanuelli/ NoPassiveIncome.com- 9 readers -
  • Why Online Reviews are Important for Your Business

    … Everybody’s a critic, especially now that it is easier than ever for customers to voice opinion online. However, how many of those online reviews are genuine? There is no doubt that in this new age run by technology, online reviews can either help or harm businesses of all types and sizes. Although some business owners may not believe online…

    E-Marketing Associatesin Social Google- 8 readers -
  • 5 ways to use Twitter’s Direct Messages as a small business

    … many businesses forget that conversation is a two-way thing. Sure, publishing your own content and watching the clickthroughs is lots of fun. But it’s important to listen too. A positive back-and-forth over the digital ether can leave a lasting impression on your audience: turning a prospect into a customer and a customer into a repeat purchaser…

    Constant Contactin Social Twitter- 11 readers -
  • The Key Metrics of Analytics for Inbound Marketing

    … to lead conversion rate, year over year progress, lead to customer conversion rates, and benchmark factors for each. 2 to 3 times per week – monitor traffic sources, visits by traffic source, lead and conversion rate by referral source as well as year over year changes and benchmark comparisons. 2 to 3 times per month – review granular data within…

    Douglas Karr/ Marketing Technology Blog- 27 readers -
  • What’s the Deal: Airbnb vs the Hotel Industry

    … There’s a new nemesis to the hotel industry and they are rapidly growing. If you haven’t heard by now, Airbnb has hoteliers flustered over the impact they’ve made in only 7 years. Over the past two years alone, the company’s value has risen over $20 Billion. As more people learn about Airbnb, hotels scramble to keep their hold on the industry…

    E-Marketing Associatesin Social SEO Content- 20 readers -
  • Tips to Help Improve Your Hotel’s Results for Social Media

    … important to offer quality customer service to the audience through social media by responding with the correct answer in a timely manner. There should be a social media team created dedicated to handling any questions and comments that guests may send through the social media platforms. For example, if a hotel guest tweets to your hotel’s Twitter about…

    E-Marketing Associatesin Social- 22 readers -
  • Developing your Hotel’s Content Marketing Voice

    … When a hotelier delivers their message on social media and in their content, the main goal is to get a reaction from the audience. That reaction can be a follower on social media, a ‘like’ or share of a blog, a visit** to the hotel site, and ultimately, the direct booking of a room from their site. Most hotel brands believe that as long…

    E-Marketing Associatesin Social SEO Content Google- 15 readers -
  • Web Design Strategies for Turning Visitors into Paying Customers

    … Add Media If you use software such as Google Analytics to keep track of traffic on your website, you have a good idea of how many site visitors you receive each day, and how long they stay on your website. Chances are, you also have a good idea of the percentage of visitors that actually become customers. If those numbers are not what you…

    Blogtrepreneurin Social SEO- 9 readers -
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