Cutting Room Floor

The term cutting room floor is used in the film industry as a figure of speech referring to unused footage not included in the finished film. In fact offcuts of film are retained in a special cutting room bin and numbered during the editing process in case they are required later. The phrase 'bin ends' is an alternative term.
Posts about Cutting Room Floor
  • Ask Yourself These 5 Questions Before Producing Content

    … ways, or are you throwing valuable time and energy into one-off projects with a short shelf life and an expiration date? Note: Not everything has to be repurposed. There is a time and a place for real-time posts, newsjacking and other timely content opportunities. But approach every project with the intent of repurposing. I promise you’ll end up…

    Taylor Radey/ Relevancein Paid Search Content- 9 readers -
  • How to get rid of bad content

    … watching our every move, it is important to evaluate website content on regular basis and mercilessly leave bad content on the cutting room floor. There are several things you can do to improve your website quality. Drop Bad Practices For those who are brand new to this blog or the topic of content marketing, here is old news – keyword stuffing and micro…

  • How a Single Source of Data Truth Can Improve Business Decisions

    …] Analytics: How metrics can help your inner marketing detective [More from the blogs] Marketing Research Chart: Top data analysis challenges for landing page optimization [MarketingSherpa Chart of the Week] Marketing Analytics: 4 tips for productive conversations with your data analyst [More from the blogs] Marketing Analytics: 20% of marketers lack data [More from the blogs] Research And Measurement …

    David Kirkpatrick/ MarketingSherpa Blogin How To's- 4 readers -