• Seth Godin: Nobody makes a purple cow by sticking with what’s safe

    …. It was a great move for the brand, as its workers were suddenly able to afford its products. However, Seth Godin – the legendary marketer, author and speaker who delivered the opening keynote at ClickZ Live New York this morning – pointed out that you can’t just make one great decision and then coast on it. Because the world never stops changing. “The idea…

    Mike O'brien/ Search Engine Watch- 23 readers -
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