Daily Active Users

  • Snapchat: Still Growing Strong (Infographic)

    … In its early days, Snapchat seemed to falter, with an unsuccessful attempt at original content creation and security problems. However, by 2015, the messaging application was dubbed the fastest-growing social network ever. Not only did growth remain steady throughout 2016, Snapchat seems to be generating substantial revenue. An infographic from…

    Inside Facebookin Social- 26 readers -
  • Full-Screen Ads Coming to Instagram Stories; Insights, Too

    … Wednesday after topping 100 million last October. Instagram said in an Instagram for Business blog post that it will test immersive, full screen ads in Instagram Stories with more than 30 brands– including Capital One, General Motors (Buick), Maybelline New York, Nike, Yoox, Netflix, Qantas and Shiseido—and those ads will include targeting, reach…

    David Cohen/ AllTwitterin Social- 25 readers -
  • Instagram in 2016 (Infographic)

    … Featured Jobs Zeppelin Hall Beer Garden Social Media Strategist Grand Street Property Management Downtown Jersey City Digital Marketing Manager Peanut Butter & Co. New York City, New York (US) Social Media Coordinator Green Flash Brewing Company San Diego, California Growth Hacker (Web Developer, Digital Marketing) Contactually Washington…

    David Cohen/ AllTwitterin Social Facebook- 19 readers -
  • The Top 6 Ways to Grow Your App

    … Tech pundits scream: “The app-ocalypse is near! The end of applications is here. Long live chat bots. The app boom is over.” Who will win the race to become the WeChat of the West? Yes, the consumer internet space is shoulder-to-shoulder. Yes, the “grow now, monetize later” pitch is a less palatable to investors that it was maybe five years…

    AllFacebookin Affiliate Social Google Facebook- 37 readers -
  • Snap Inc.: One More Walled Garden, But Endless Opportunities for Brands

    ….” The sleeker name is meant to reflect the company’s evolution beyond social, citing the release of Spectacles as its entry into hardware. In a time when fewer and fewer platforms are identifying as “social,” Snap Inc.’s expansion represents its progression into something bigger. CEO Evan Spiegel is no longer simply dominating the messaging app scene; he…

    AllTwitter- 5 readers -
  • Snapchat’s Thrown Digital Advertising Against the Wall: Will It Stick?

    … of millennials. Now, Snapchat boasts 60 million daily active users, and it’s looking more and more likely that the newly branded Snap Inc. will outpace even Twitter, becoming Facebook’s top competitor in the social media game. But as promising as all this news is for the relatively young company, questions still loom: Can it keep up its massive pace…

    AllFacebookin Facebook Twitter- 21 readers -
  • Twitter Reveals Q3 2016 Financial Results, Will Reduce Workforce by 9%

    … the company’s sales, partnerships, and marketing efforts,” and that the restructuring “is intended to create greater focus and efficiency to enable Twitter’s goal of driving toward GAAP profitability in 2017.” Jack Dorsey, CEO of Twitter, commented in the release: Our strategy is directly driving growth in audience and engagement, with an acceleration…

    AllFacebookin Social Twitter- 20 readers -
  • Trust in Social Media Security Is at an All-Time Low (Infographic)

    … they were two years ago, and those aged 65 and older are the least trusting group of all. However, with increases in daily active users of up to 5 percent on almost every major social site, social media use is up overall. Even niche services like Vine and Tinder gained 8 percent and 6 percent more daily users, respectively. Tumblr was the only site…

    AllTwitterin Social- 16 readers -
  • App Developers: It’s Time to Focus on Retention Strategies (Report)

    … percent of users surveyed were still using the app. The issue with this drop in users is that it’s costing app developers a lot of money. According to data provided by mobile marketing platform Fiksu, the average cost per install for an app is $2 to $3.34. Leanplum’s simplified example of an app with 500,000 installs and 19,000 daily active users…

    Inside Facebookin Mobile- 16 readers -
  • Facebook vs. Instagram: Which Is a Better Fit for Your Marketing Efforts?

    …. Facebook is huge, but is it hip? There’s no denying Facebook’s mass appeal. The site boasts nearly 1.3 billion users who are active on a daily basis. That’s more than four times the number of people who use Instagram every day–a still impressive but comparably paltry 300 million. Your clients and prospects spend an awful lot of time on Facebook. So…

    AllFacebookin Facebook- 19 readers -
  • Instagram Begins Recommending Stories on Explore Tab

    … 300 million-plus daily active users: We’re excited to bring Stories to Explore in the coming weeks. Explore is where people go to discover new accounts to follow and content to enjoy. It’s a great surface to highlight all amazing stories that people are creating. Instagram launched its Snapchat-inspired Stories feature in early August. The feature…

    AllFacebookin Social- 14 readers -
  • Mobile App Users Are More Engaged Than Ever (Infographic)

    … are opportunities to engage with an audience and demonstrate the value of your app. There are also multiple opportunities to monetize app activity, especially when users signal intent to purchase by adding items to wishlists or digital shopping carts. Check out the infographic below for more data on engagement trends and view the full report for more insight into mobile performance during Q2. Image courtesy of Shutterstock. …

    Inside Facebook- 17 readers -
  • 4 Mistakes Marketers Make With Mobile Facebook Ads

    … important to give them a reason to stop what they’re doing and click on your ad. You should test different promotions, from percentage discounts to value-added incentives, to see what works best for different demographics. One tip is to make your offer smartphone-related. You know the person seeing your ad is an active smartphone user, so if you…

    Inside Facebookin Facebook Retargeting- 28 readers -
  • Why Snapchat Is Here to Stay

    … Conceived as a platform for pictures that expire within seconds, Snapchat’s founding premise back in 2011 was—quite literally—ephemeral. But five years on, with 150 million daily active users sending Snaps and content available for up to 24 hours, Snapchat is anything but, which is why brand owners that are not giving the platform serious…

    AllFacebookin Facebook Twitter YouTube- 19 readers -
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