Daily Unique Reach

  • 5 Facebook Bidding Tactics to Beat Your Competition

    … in campaigns. Your end goal is usually pretty self-explanatory (brand awareness, sales, etc.). Your audience could be a remarketing pool, a customer-relationship-management list, a lookalike audience, etc. Finally, your campaign could be an evergreen one, a holiday sale or perhaps brand awareness. If you are looking to build your remarketing pool…

    AllFacebookin Facebook- 12 readers -
  • Facebook Adds Daily Unique Reach Bidding Option

    … Facebook continues to quietly expand options available to its advertisers, this time introducing a new bidding type in Power Editor, daily unique reach. Reader Or Fialkov of Fialkov Digital shared the screenshot above, explaining that the new bidding option is CPM-based (cost per thousand impressions), and ads are served once per day, per targeted user. Advertisers: Is this a helpful addition to your bidding choices? …

    David Cohen/ AllFacebookin Social Facebook- 25 readers -
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