Daily Unique Reach

  • 5 Facebook Bidding Tactics to Beat Your Competition

    … are looking to drive sales with a larger audience–say 1 percent to 3 percent lookalike audience of website clicks–you will want optimize for “Conversions” and then test automatic bidding vs, manual bidding in an A/B test. You should manually bid off of what a conversion is worth to you. If you are looking for straight sales with a smaller…

    AllFacebookin Facebook- 17 readers -
  • Facebook Adds Daily Unique Reach Bidding Option

    … Facebook continues to quietly expand options available to its advertisers, this time introducing a new bidding type in Power Editor, daily unique reach. Reader Or Fialkov of Fialkov Digital shared the screenshot above, explaining that the new bidding option is CPM-based (cost per thousand impressions), and ads are served once per day, per targeted user. Advertisers: Is this a helpful addition to your bidding choices? …

    David Cohen/ AllFacebookin Social Facebook- 25 readers -
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