• How Dashboards Are Shaping the Way Marketers Manage Local Campaigns

    … platforms, and even more cloud-based tools to track sales, promote loyalty, and manage online reviews. As merchants increase the number of platforms they use for local promotions, they’re relying more heavily on dashboards to correlate their digital efforts with financial successes. [A new category in this year’s Local Visionary Awards will honor…

    Stephanie Miles/ Street Fight- 13 readers -
  • Tackling the Problem of Measurement in Local

    … this. SMBs can feel that local search works, but they’re too busy to look at dashboards, and/or it doesn’t meaningfully impact their business decisions to know specifically WHAT about it is working. Mike: There is always the problem with measurement in local. SMBs do not have very good tracking and she is no exception. I have been looking at her numbers…

    Street Fight- 7 readers -
  • Visual Communication is Evolving in the Workplace

    … take the time to communicate the brand externally to prospects and customers. By managing email signatures across an organization, Sigstr ensure’s that new campaigns or offerings are visually communicated to everyone who receives an email. The second was Dittoe PR, our public relations firm, who sounded off on the importance of Slack within…

    Douglas Karr/ Marketing Technology Blog- 15 readers -
  • Visual Communication is Evolving in the Workplace

    … businesses are driving productivity and connectivity by embracing it to its fullest. Dashboards are critical elements for internal, real-time communication and more and more technologies are hitting the market that integrate multiple feeds of data in a highly-visual platform. Visuals are critical: 65% of people are visual learners Tweet…

    Douglas Karr/ Marketing Technology Blog- 24 readers -
  • Announcing Annielytics Dashboard Course Office Hours

    … the course like a hot knife through butter, many seem to be getting stuck when the course navigates to deeper waters. I suspect this is mostly due to intimidation with the material. Understandably so. You’re learning to marry Google Analytics and Excel, and that’s no small task. So to hopefully allay the anxiety associated with learning a new skill…

    Annie Cushing/ Annielytics- 13 readers -
  • Best Tool To Master Dimensions And Metrics In Google Analytics

    … have an interface like you do with tools like Excellent Analytics and (my fave) Analytics Canvas. It also doesn’t include Multi-Channel Funnels. Plus, Google Spreadsheets visualizations leave a lot to be desired. But if you just want to set up a simple dashboard and be off to the races, you should check it out. Deep Dive The Annielytics Dashboard Course: This is a comprehensive only course that teaches you how to use Google Analytics, the API, and Excel all together to create sexy reporting dashboards. …

    Annie Cushing/ Annielyticsin SEO Google- 41 readers -
Get the top posts daily into your mailbox!