Data Authority

  • What is Big Data? What Are the Benefits of Big Data?

    … The promise of big data is that companies will have far more intelligence at their disposal to make accurate decisions and predictions on how their business is operating. Let’s get some insight into Big Data, what it is, and why we should use it. Big Data is a Great Band It’s not what we’re talking about here, but you might as well listen…

    Douglas Karr/ Marketing Technology Blogin EMail- 34 readers -
  • What is Big Data? What Are the Benefits of Big Data?

    … and everyone could get insight into what was going on. The problem was that the database technology simply couldn’t handle multiple, continuous streams of data. It couldn’t handle the volume of data. It couldn’t modify the incoming data in real-time. And reporting tools were lacking that couldn’t handle anything but a relational query on the back…

    Douglas Karr/ Marketing Technology Blogin Social EMail- 19 readers -
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