Data, Case Studies & Insights

  • Mobile Game Advertising Benchmarks: A Cheat Sheet for Winning the Holidays on Facebook [Report]

    … Report Share this: Share on Facebook Click to share on Twitter Click to share on Google+ Click to share on LinkedIn Click to print Click to email this to a friend Related Posts: The Data Doesn’t Lie: Men are Last Minute Shoppers on Valentine’s Day Facebook Audience Network Increases Mobile App Install Volume by 26% [Study] 2016 Holiday Ecommerce Facebook Advertising Preview [Report] Ecommerce Holiday Advertising on Instagram: How to Maximize The Shopping Season …

    Nanigansin Social- 11 readers -
  • Q3 2016 Facebook Advertising Benchmark Report [SlideShare]

    …Growing the revenue impact of direct response ad campaigns on Facebook requires digital talent, a fine-tuned strategy, and keeping pace with an ever-changing marketing landscape. In Q3 2016, Facebook advertisers achieved higher returns as growth surged in Audience Network, mobile and video ad adoption. How did Facebook performance trends in Q3 compare to the rest of 2016, and how are mobile gaming and ecommerce advertisers benefiting from new opportunities to reach and acquire new customers? Find out in the SlideShare […]…

    Nanigansin Social- 7 readers -
  • 4 Critical Tactics That Helped Facebook Advertisers Achieve Growth In Q3 2016

    …. Choose Video Thanks to continuous growth over the past year, video ads now constitute more than 50% of Nanigans gaming advertisers’ mobile ad spend. Video’s share of mobile spend is up 20% from the prior quarter, and up a whopping 101% from Q3 2015. Video ads have proven to be particularly effective at capturing high-value mobile game users…

    Nanigansin Social- 17 readers -
  • 2016 Holiday Ecommerce Facebook Advertising Preview [SlideShare]

    …What does this holiday season hold for retail advertisers? If Q4 2016 is anything like last year, it will be a profitable quarter for businesses — with record-breaking sales potential for forward-thinking Facebook advertisers. To help ecommerce advertisers capture high-value customers during the most competitive time of year, we’re sharing…

    Nanigansin Social- 7 readers -
  • Q2 2016 Global Facebook Advertising Benchmark Report [SlideShare]

    …How does your Facebook advertising performance stack up to your competitors? Marketing teams that keep this question constantly in their minds will be better situated to spot emerging advertising trends and keep up with a swiftly evolving digital ad landscape. This data-packed SlideShare will help you win over valuable customers in the upcoming…

    Nanigansin Social- 23 readers -
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