Data Driven Business

  • Advanced Customer Analytics: Roundup Review

    … doesn't. You don't know which interactions your customer has with your product or app are important and which ones aren't.​ That's why it's best to have a large bucket with all of your data, to dig around in and uncover the answers to questions that will drive your business forward.​ In short, the pricing model based on events is certainly more…

    IM Impact- 7 readers -
  • Web Stats: Alternatives to Google Analytics

    … user engagement metrics. My impression is that Mint shows you mainly “vanity stats”, but fails to give you the tools necessary to sort your data in such a way that it can lead to intelligent changes on your website, that improve your business. The basic functionality of Mint can be expanded with so-called “Peppers”. These are plugins for Mint, which…

    IM Impactin SEO Google Twitter- 14 readers -