Data Hygiene

  • Your Email List Can Be Destructive to Email Delivery

    … Have you thought about what might be the real reason behind your poor email delivery? Many marketers blame the email platform they are using. In most cases, it is not a flaw with your platform, but a flaw with how you follow best email marketing practices. One of the most overlooked areas is a poor quality email list. What Hurts Your Email…

    Growmapin Affiliate EMail- 36 readers -
  • An Interview with Brad Owen, CEO of NeverBounce

    … addresses is significant. Brad and his team have found that no other factor impacts the deliverability of a brand’s email than the number of bounces their list is generating with an Internet Service Provider. Investing in list cleansing and email list hygiene is inexpensive and can produce a massive return on investment by getting your emails…

    Douglas Karr/ Marketing Technology Blog- 20 readers -
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