Data Privacy

Information privacy, or data privacy (or data protection), is the relationship between collection and dissemination of data, technology, the public expectation of privacy, and the legal and political issues surrounding them.Privacy concerns exist wherever personally identifiable information or other sensitive information is collected and stored – in digital form or otherwise. Improper or non-existent disclosure control can be the root cause for privacy issues.
Posts about Data Privacy
    • GDPR is coming, and many U.S. ad tech firms aren’t ready

      In the lead-up to Dmexco in Cologne, Germany, which brings together the world’s ad tech decision-makers, the elephant in the room is the implementation of European Union rules on data protection that will become enforceable in less than a year. For many visiting American executives, the drumbeat of warnings could serve as a wake-up call of sorts.

      Digiday- 27 readers -
  • WTF is digital identity?

    … Moving shopping and banking online means our transactions are more than making money: They’re about getting data. “People are extremely aware of how digitized their lives have become and how little control over that. They want to know that if they’re providing this info they’re getting something for it and it’s not just for banks or large…

    Digiday- 13 readers -
  • The one social media rule ALL businesses should follow

    … think EVERY. SINGLE. BUSINESS. should follow is this: Be the boss of your own information. What I mean is, YOU should own admin rights to your social media platforms, Google Analytics, WordPress site or blog, and other assets and data. And if you’re thinking, “Brooke, duh. Peeps know this already.” NO, they don’t. Just this week I’ve had two…

    {grow}in Social- 25 readers -
  • Image Recognition technology is a goldmine for marketers

    … with mobile technology, especially wearables like Google Glass, has hit a few speed bumps. Facebook slapped Nametag with a cease and desist letter after the company launched CreepShield, an app that enables users to scan the profile photos of potential dates so they can say no to the creeps in advance. Lest you think Facebook has your privacy…

    {grow}in Social- 8 readers -
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