Data Visualization

  • Create High-Impact Data Visualizations: Nine Effective Strategies

    …. :) In this post I want to inspire you to think differently. I’ve curated sixteen extremely diverse visualization examples to do that. By design none of them from the world of digital analytics, though I’ll stay connected to that world from a how could you use this idea perspective. My primary goal is to expand your horizon so that we can peek over…

    Avinash Kaushik/ Occam's Razor- 17 readers -
  • Email Spotlight: DSW’s Hyper-Personalized Rewards Campaign

    … by providing a detailed snapshot of all of their customers interactions with the brand over the past two years. They included savings, points earned, number of purchases, orders with free shipping and the total years they’ve been a member. The email is not only incredibly detailed, it uses data visualization and personalization to bring these numbers…

    Movable Ink Blogin EMail- 20 readers -
  • Interview: Rudy Nadilo on Research and Data Visualization

    … to data visualization that enables real-time business decisions. About Dapresy’s Data Visualization and Business Intelligence Platform Dapresy‘s platform enables companies to transform their data into market and customer intelligence to quickly take action. Users can easily create and deploy visually compelling KPI dashboards for visual business…

    Douglas Karr/ Marketing Technology Blog- 28 readers -
  • 10 Ways to Use Charts to Tell Better Stories

    …, you don’t want your data to be skewed. Don’t sacrifice accuracy for aesthetics. A great resource for chart making best practices is The Wall Street Journal Guide to Information Graphics: The Dos and Don’ts of Presenting Data, Facts, and Figures by Dona M. Wong. Also, if you’re new to data visualization and you’re not sure where to begin, try using…

    The Content Strategistin SEO- 21 readers -
  • 17 inspirational examples of data visualization

    … We can all collect masses of data, but it only becomes genuinely useful when we use it to make a clear point. This is where data visualization comes in. Showing data in context and using creativity to make that same data tell a story can truly bring the numbers to life. There are a whole bunch of data visualization tools out there to help…

    Graham Charlton/ Search Engine Watch- 14 readers -
  • How brands are using data visualisation in social campaigns

    …/zPhzFQ8eLv — Netflix UK & Ireland (@NetflixUK) February 16, 2016 Here’s an example of content for Instagram: The agency behind the campaign – Mistress – says its initial campaign drove more than 100,000 engagements. Spotify: Found Them First Spotify’s Found Them First gave music fans a way to prove that they were really into certain bands…

    Search Engine Watch- 25 readers -
  • Six essential steps to present data persuasively

    … and Industrial Delusions In a previous column, I shared that data visualization is your secret weapon for storytelling and persuasion. I wanted to follow that up with actionable tips for how you can be more successful with your own efforts sharing data with your team. I’ve been in countless meetings over my career where clients or colleagues presented…

    Search Engine Watch- 10 readers -
  • Great Storytelling With Data: Visualize Simply And Focus Obsessively

    … attribution models. Yes, there is more stuff on the slide. But, it works much, much better. If you have an audience that is even slightly connected to the digital business, and not Leaders who look at the digital data just once very two years, then you can actually go all out and truly how how users behave on the web… While there is a lot more stuff…

    Avinash Kaushik/ Occam's Razor- 35 readers -
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