Datalogix

  • Marketers Know Even More About Offline Behavior Than You Think

    Last year, I wrote a series of essays outlining the growing impact of data on the local technology industry. An explosion of cloud-connected devices, I argued, was spawning a new dataset of offline behaviors — what we called local data — that could help local marketers, sellers and economies better compete with the ecommerce industry. The thesis is in the process of bearing itself out.

    Steven Jacobs/ Street Fight- 28 readers -
  • Facebook’s Advertising Week 2014 Schedule

    … Andrew Robertson. 1:30 p.m., Nasdaq Marketsite: Inside the Programmatic Ring. Panelists: Facebook head of partner development Khurrum Malik, Adara president Elizabeth Harz, Yahoo vice president of product management Dennis Buchheim, NCC Media senior VP of research and e-business operations Nick Garramone, Gamut Smart Media from Cox VP of publisher…

    David Cohen/ AllFacebookin Facebook- 23 readers -
Get the top posts daily into your mailbox!
More from around the web