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  • Facebook Adds Multiple Matching Options for Custom Audiences

    … to this change, custom audiences only supported matching for one hashed data type at a time: email address, phone number or mobile advertising IDs. We’ve now expanded the matching capabilities for custom audiences to allow real-time matching across multiple data types at once. We’ve released this feature first in the ads API. There is no change to privacy…

    David Cohen/ AllFacebookin Social Mobile Facebook- 10 readers -