David Beebe

  • Improve Your Content Marketing To Drive Performance

    … effective with content marketing is because we’re not starting with the ‘why?’” Brain Traffic’s Kristina Halvorson empowered the Content Marketing World audience to ask why and to say no to those activities that aren’t strategically relevant. Develop a content marketing mission statement. Here’s Michael Brenner’s Mad Lib version to get you on track…

    Heidi Cohen/ Heidi Cohenin Content- 31 readers -
  • 13 Marketing Stars Show The Big Picture of Content Marketing Strategy

    ….” @saracompagnoni tweet this Chris Moody: “To improve your content marketing, use customer feedback to inspire blog content.” @cnmoody tweet this Cleve Gibbon: “Content marketing tactics without strategy is noise before defeat.” @cleveg tweet this Joanne Cleaver: “Freelancers are a ‘halo’ of content talent for thinly staffed agencies & companies…

    Ashley Zeckman/ TopRank®in Content- 28 readers -
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