Day Part Bid Adjustment

  • The PPC Play Book

    … may not have a thank-you page, so you will need to use an on-click function and customize your analytics goals. Use the color wheel to find complementary colors for your call to action buttons. Here is one I use (you will want to use the opposite of your website skin for CTA’s). 10) Name: “RLSA” Description/why: “Remarketing Lists for Search Ads…

    Cody Jensen/ PPC Heroin Paid Search- 49 readers -
  • 5 Strategies For Dealing With Restricted PPC Budgets

    … to ensure you're spending your full budget during those prime hours. Segment Match Type At The Campaign Level There's been a lot of chatter lately about match type segmentation on Eric's recent blog post, and I wrote a post on the subject a few months back. No matter your feelings on ad group level match type segmentation or even just match type…

    Amanda West Bookwalter/ PPC Hero- 9 readers -
  • How to Optimize Your AdWords Enhanced Campaigns In 5 Minutes

    Simple data based bid adjustments without the hassle. When it comes time to make changes to your Enhanced Campaigns leveraging the power of new tools on the market to extend the power of your current tools allows you to do more in less time, move faster and make smarter decisions. To help AdWords advertisers save time, bolster high performing ads and cut ineffective spend we ...

    Jeremy Page/ PPC Hero- 12 readers -
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