Day-Parting

  • Day of the Week (Week-parting) Redirect Rules

    … With Thrive, you’ve always been able to create day-parting redirect rules that redirect your traffic based on the time of the day. Now, you can also create rules that redirect traffic based on the day of the week! Want to redirect your weekend traffic to different landing pages and offers? Now you can. Still haven’t checked out Thrive? We’ve…

    Tom Fang/ iPyxel Creations- 14 readers -
  • 5 Things You Should Know About Performance Metrics in POF (Part 2)

    … optimization, or “Hurdles” as referred in POFpro, is a way of setting up automated tests for creatives based on the amount of data collected. On the right is an example of Hurdles applied we applied to our campaign featured in a previous POF Gamer Case Study. Once you’ve setup a system of Hurdles, you’ve got an automated system that allows you to grow…

    Aziz Kamara/ iPyxel Creations- 9 readers -
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