Dear Kitten

  • Watch the Hilarious Friskies Cats Win the Super Bowl

    … In Animal Planet’s annual Puppy Bowl, kittens are relegated to being cheerleaders on the sidelines, but in Purina Friskies’ new Super Bowl commercial, they’re the stars of the show. You’ve probably seen Purina and BuzzFeed’s collaborations before; it’s been the most consistently viral series of branded content for nearly a year and a half, ever…

    Amanda Walgrove/ The Content Strategistin Content- 23 readers -
  • The Best Branded Content of 2014

    …, there’s a good chance the first thing that pops into our head will be Jeff Goldblum in ’70s loungewear, shilling for light bulbs. In September, GE hired comedy duo Tim & Eric to produce a masterpiece starring Goldblum as he pitches the incredible value of the long-lasting Link lightbulb. The clip has nearly 2 million views on YouTube, and is one…

    Joe Lazauskas/ The Content Strategistin Content YouTube- 17 readers -
  • The 2014 Branded Content Approval Matrix

    …, judging the year’s big happenings, from Taco Bell’s Snapchat exploits to Facebook’s algorithm changes to the most controversial PSA of the year. Enjoy! Share this Image On Your Site <p><strong>Please include attribution to http://contently.com/strategist/ with this graphic.</strong></p><br /><br /><br />…

    Joe Lazauskas/ The Content Strategistin Content- 17 readers -
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