Dear Kitten

  • Watch the Hilarious Friskies Cats Win the Super Bowl

    … since it premiered with “A Cat’s Guide to Taking Care of Your Human,” voiced by BuzzFeed Motion Pictures’ president, Ze Frank. Nearly all of the 10+ videos in the series have received over a million views, resulting in over 50 million views in total. Now, the series is coming to primetime in BuzzFeed’s first-ever commercial produced for television…

    Amanda Walgrove/ The Content Strategistin Content- 22 readers -
  • The Best Branded Content of 2014

    … times, I can’t deny that I’m craving a White Russian. (Insert alcoholic writer joke here.) Chipotle: “Farmed and Dangerous” Forget the soap opera; it’s all about the burrito opera. (I’ll take mine with sour cream and a sense of regret!) Chipotle aired a four-episode web series on Hulu beginning in February, and though it wasn’t Breaking Bad…

    Joe Lazauskas/ The Content Strategistin Content YouTube- 8 readers -
  • The 2014 Branded Content Approval Matrix

    … It’s been a big year for content marketing; it may be a stretch to say that the industry came of age this year, but, at the very least, it started its Bar Mitzah lessons (Mazel Tov!). To pay homage to a fascinating year in content marketing so far, we took a page from the New York magazine playbook and created a branded content approval matrix…

    Joe Lazauskas/ The Content Strategistin Content- 12 readers -
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