Dear Kitten

  • Watch the Hilarious Friskies Cats Win the Super Bowl

    … since it premiered with “A Cat’s Guide to Taking Care of Your Human,” voiced by BuzzFeed Motion Pictures’ president, Ze Frank. Nearly all of the 10+ videos in the series have received over a million views, resulting in over 50 million views in total. Now, the series is coming to primetime in BuzzFeed’s first-ever commercial produced for television…

    Amanda Walgrove/ The Content Strategistin Content- 23 readers -
  • The Best Branded Content of 2014

    … of the rare pieces of content marketing with serious rewatch value. But this one might top them all. Come for the lightbulbs, stay for a half-naked Jeff Goldblum playing a grand piano. Purina: “Dear Kitten” Series Purina’s robust content team creates hundreds of content per day, but the most impressive pieces are undoubtedly from the hilarious…

    Joe Lazauskas/ The Content Strategistin Content YouTube- 11 readers -
  • The 2014 Branded Content Approval Matrix

    … It’s been a big year for content marketing; it may be a stretch to say that the industry came of age this year, but, at the very least, it started its Bar Mitzah lessons (Mazel Tov!). To pay homage to a fascinating year in content marketing so far, we took a page from the New York magazine playbook and created a branded content approval matrix…

    Joe Lazauskas/ The Content Strategistin Content- 16 readers -
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