Deep Linking

In the context of the World Wide Web, deep linking consists of using a hyperlink that links to a specific, generally searchable or indexed, piece of web content on a website (i.e. http://example.com/path/page), rather than the home page (i.e. http://example.com/).
Posts about Deep Linking
  • Snapchat: Still Growing Strong (Infographic)

    … is partially due to the growing influence of video across social media. Snapchat users are generating more than 10 billion views per day across the platform, an increase of 350 percent during 2016 alone. Snapchat also made a pivot with its ad offerings to better serve the platform. With sponsored filters and lenses, along with live and in-feed ads…

    Inside Facebookin Social- 28 readers -
  • Snapchat Testing Deep Linking, Web Auto-Fill for Ads

    … Snapchat is testing two new features for advertisers: deep linking and web auto-fill. A Snap Inc. spokesperson described the new features to Christopher Heine of SocialTimes parent Adweek, saying that they are currently being tested by brands but not revealing the specific brands involved. Deep linking enables Snapchat users to swipe up…

    David Cohen/ AllTwitter- 32 readers -
  • Facebook Beefs Up Analytics for Apps

    … and automate your marketing campaigns with targeted messages. In addition to regular push notifications that deep-link to a specific place in your app, in-app notifications give you the option to create and customize richer push experiences with photos and animated GIFs. We’ve open-sourced in-app notifications to make them fully customizable and extensible…

    David Cohen/ AllTwitterin Facebook- 27 readers -
  • Dealmakers: On-Demand and Deep-Linking Companies Born Under a Lucky Star

    … company now invested in an on-demand delivery platform. In a more traditional M&A approach, we’ve also seen consolidation as companies enter new markets. Helpling and competitor Hassle merged last year, demonstrating that growth through acquisition is an expedient way to enter new markets and increase your install base. Handy, with more than…

    Street Fight- 16 readers -
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