Deepa Seetharaman

  • Facebook Live Multiplatform Ad Campaign Launches Sunday

    … Facebook announced a multiplatform ad campaign Friday aimed at promoting awareness of and driving usage of its Facebook Live livestreaming feature. News of the campaign broke late last month in a report by Deepa Seetharaman of The Wall Street Journal. The campaign will launch Sunday in the U.S. and U.K., and it will include both television…

    David Cohen/ AllFacebookin Social Facebook- 20 readers -
  • YouTube, Vine Personalities Getting Paid for Facebook Live Videos, Too (Report)

    … on last month was earmarked for creators on YouTube, Vine, Snapchat and Instagram. Facebook vice president of global operations and media partnerships Justin Osofsky spoke with Seetharaman and Perlberg, denying that the social network was specifically targeting stars on other platforms, such as Vine and YouTube, and saying the goal is to “encourage…

    David Cohen/ AllFacebookin Social Facebook YouTube- 10 readers -