Defy Media

  • Connecting With Gen Z: A Playbook for Digital Marketers

    … with this content on Facebook, using cost-per-video-view and video completion rates as signals. Invest heavily in video More than 50 percent of Gen Zs polled by Defy Media reported watching video on Facebook, while a study by nScreenMedia found that one-half of Gen Zs have never had cable. Snapchat, which is dominated by this demographic, logs more…

    AllTwitterin Social Facebook- 27 readers -
  • Mobile Game Roundup: Versus Run, Mars Mountain and More

    … automatically shoots at enemies. Enemies may drop weapon power-ups or coins when they’re destroyed, and gamers can spend their coins on new ships. Games end when players hit an enemy projectile or ship. Players can earn extra coins by completing missions or watching video ads. Toby: The Secret Mine ($4.99 on iOS, Android) – From Headup Games…

    AllFacebook- 21 readers -
  • What Top Brand Publishers Look For in Freelancers

    … This post originally appeared on Contently’s The Freelancer. Last Wednesday, the brightest minds in brand publishing gathered together at the Bowery Hotel in SoHo for the Contently Summit. Throughout the day, we asked some of the brands, publishers, and agencies what qualities they’re looking for when hiring freelance writers and designers…

    Joe Lazauskas/ The Content Strategistin Content- 9 readers -
Get the top posts daily into your mailbox!