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  • Sheryl Sandberg on Atlas: ‘The Old Systems Don’t Work’

    …. Sandberg said of Atlas, as reported by Fortune: If you look at how ads are served and measured, the systems we’ve used to do them aren’t working anymore. Because they’re cookie-based, they don’t work on mobile. They don’t work offline to online. And they don’t really understand that people have multiple devices. They worked really well when everyone had…

    David Cohen/ AllFacebookin Social Facebook- 17 readers -
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