• 8 tips for boosting the speed of your WordPress site

      Chances are you’d not have waited for this page to load had it taken a second or two longer. That’s the truth – users expect web pages to load pretty much as soon as they click on a hyperlink. Slow loading web pages can become the leading cause of high bounce rates, low user engagement, lost traffic opportunities, and abandoned sales journeys. Here are some numbers to put things in perspective.

      Search Engine Watch- 8 readers -
    • The SEO’s essential guide to web technology

      As an SEO professional, your role will invariably lead you to interactions with people in a wide variety of roles including business owners, marketing managers, content creators, link builders, PR agencies, and developers. That last one – developers – is a catch-all term that can encompass software engineers, coders, programmers, front- and back-end developers, and IT professi ...

      David Portney/ Search Engine Watch- 8 readers -
  • How to Deploy WordPress on Pantheon

    … in building an awesome digital experience. Choosing with the right host for that CMS can boost performance, improve uptime, reduce development time, and provide vital support. The Value of WordPress on Pantheon Pantheon is a managed WordPress hosting platform that provides the speed and performance you need to turn users into leads. Unlike…

    Marketing Technology Blog- 12 readers -
  • What factors should you consider before choosing a web crawler tool?

    … The goal of any business serious about SEO is for prospective customers to find them through search. The reason is simple: these leads are more qualified, and are already looking for what the business has to offer. But SEO is a many-headed beast. There are just too many rules, guidelines and things to look out for. From off-page elements…

    Search Engine Watch- 18 readers -
  • What is HTTP/2 and how does it benefit SEO?

    … The HTTP/2 protocol was published in 2015 with the aim of creating a faster, more secure Internet. Adoption has been gradual and is ongoing, but there are clear benefits for marketers who make the upgrade. So what exactly is HTTP/2 and how does it affect SEO? The variety and quantities of information transferred on the Internet have changed…

    Search Engine Watchin SEO How To's- 11 readers -
  • Cashing In On The WordPress Work-From-Home Boom

    … WordPress is opening up a lot of doors for people across the globe. Being the CEO of NameHero I’m shocked at the number of customers I’ve seen come through over the last 24 months with thriving WordPress development businesses. Even in our new office building here in Kansas City, there are two different companies alone, […] The post Cashing In On The WordPress Work-From-Home Boom appeared first on Startup Hero. …

    Ryan Gray/ IMGRIND- 12 readers -
  • Should I move my WordPress website to HTTPS?

    … Whether you’re a website owner or a website visitor, everyone wants a fast loading website which can carry out sensitive exchanges of information securely. In 2014, Google announced that it was beginning to use HTTPS as a ranking signal, signalling an increased emphasis on secure connections from the world’s biggest search engine. Then, last…

    Search Engine Watchin Blogging- 12 readers -
  • What may be slowing your site down (and how to fix it)

    … are on WordPress, the easiest route is to switch to a faster WordPress theme. Here’s a good list. For others, there are plenty of tools that will show you which page elements slow your page down. The easiest and free one is Page Speed: Just copy-paste your landing page URL and scroll down to identify the culprit. For more details, try SE Ranking page…

    Ann Smarty/ Search Engine Watchin How To's- 24 readers -
  • Google Search Console: What the latest updates mean for marketers

    … laborious tasks and streamline the amount of time people need to spend to get the most out of their products. The second area of development is Organizational Workflow which, although not the most glamorous part of an SEO’s work, should bring some benefits that make all of our lives a little easier. As part of the Search Console update, users…

    Search Engine Watchin Google- 19 readers -
  • 5 SEO features to make sure your ecommerce platform supports

    … When choosing an ecommerce platform to power your online store, it’s important to consider search engine optimization (SEO) features in your decision-making process. No matter how experienced you are with SEO, when you put the power into a platform’s hands, you may or may not end up with ability to control elements of your site that are essential…

    Ann Smarty/ Search Engine Watch- 21 readers -
  • Yoast SEO supports Advanced Custom Fields (ACF)

    … Analysis for Yoast SEO. As of today, two existing ACF glue plugins will come together in one official plugin. Here, we’ll shine a light on the open source driven development of this new ACF plugin. Optimize your site for search & social media and keep it optimized with Yoast SEO Premium » Buy now » Info Why use Advanced Custom Fields? Like the name…

    Yoastin SEO- 20 readers -
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  • Why site speed is as important as ever on the visual web

    …, with the noise surrounding mobile responsiveness and HTTPS, a lot of webmasters and development teams are being overwhelmed with changes. It’s also worth remembering that not everyone runs modern stacks or has a clean website; there are still a lot of big websites on legacy platforms. That being said, there are a number of checks you can carry out…

    Search Engine Watch- 19 readers -
  • Switching to HTTPS: Is it really worth it?

    … Ever since Google made the announcement that HTTPS is a ranking signal, there has been a lot of discussion around whether that extra ‘s’ is really worth the hassle. There are clear benefits to obtaining that sought-after green padlock, but there is also a lot of nervousness around actually making the switch. The apprehension is understandable…

    Search Engine Watch- 12 readers -
  • 4 Ways To Take Advantage of the Tech Takeover

    … Certified While the majority of the modern day workforce are competent with the basic tech tools on offer, bagging yourself a specialist certification can not only enhance your chances of a future role, but it can also increase your prospected wage. The United States’ Secretary of the Treasury Steve Mnuchin told the LA Times that automation will enhance…

    Chris Thompson/ Growmap- 15 readers -
  • How to tell if your website is due a redesign

    … Designing a functional website doesn’t happen overnight. It takes time and energy (and sometimes, a lot of money) to get your site in working order. Like any other technology, the internet changes at a rapid rate. Users are utilizing various devices to view websites. For your users to maneuver through your website, you need to constantly update…

    Amanda Disilvestro/ Search Engine Watch- 16 readers -
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