Device-Level Targeting

  • Facebook Beefs Up Its App Install Ads for the Holiday Shopping Season

    … network offered more details on the new mobile app ads features in a post on its Facebook for Business page: Starting this week, advertisers can buy Facebook mobile app ads with highly predictable reach and frequency. This allows advertisers to boost awareness while controlling how often someone sees an ad. For example, advertisers can set their app…

    David Cohen/ AllFacebookin Social- 15 readers -
  • Facebook Adds Device-Level Targeting to Mobile App Ads

    … Facebook is sharpening the precision of the targeting options available for its mobile application ads, allowing developers to target specific devices, rather than simply operating systems and versions. The social network said in a post on its developer blog that device-level targeting should be available "in the next few days," with Software…

    David Cohen/ AllFacebookin Social- 11 readers -