Dialogtech

  • Openings and New Hires at Shopkick, OpenTable, WebsPlanet

    … and its established client base which includes P&G, Unilever, Mondelez, Colgate, Revlon, Disney, Levi’s and HP. New SVP of People and Culture at OpenTable Scott Day, the former Head of Talent Strategy & Operations at Airbnb, will lead OpenTable’s people strategy globally as SVP of People and Culture. Prior to OpenTable and Airbnb, Day…

    Geoff Michener/ Street Fight- 13 readers -
  • 4 Mistakes Marketers Make With Mobile Facebook Ads

    … It’s no secret that digital advertising has gone mobile. Smartphones and mobile devices are now the primary vehicles shoppers use to research purchases, access social media and consume digital content. And marketers have taken notice: According to eMarketer, mobile will account for more than 62 percent of digital ad spending in 2016. Nowhere…

    Inside Facebookin Facebook Retargeting- 22 readers -
  • 6 Call Tracking Platforms for SMBs

    … collects identifiers from third-party ad networks and automatically posts back conversion events, including connected phone calls. The resulting information should be useful when allocating budgets for marketing, sales, and customer support. 5. Marchex: Link inbound calls to specific ads, campaigns, or channels. As a mobile advertising analytics…

    Stephanie Miles/ Street Fightin Paid Search Mobile- 12 readers -
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