Digital Advertising

  • Analyzing the Performance of Your Digital Advertising Campaigns

    … If you’re investing in digital marketing, chances are you’re running some type of digital advertising campaign or campaigns. So you probably already know that digital advertising is an effective way to improve brand awareness and, in the case of paid search, to drive instant traffic that can be turned into sales and leads. It’s relatively easy…

    ROI Factor Blogin Paid Search- 12 readers -
  • What Digital Video Trends Will Power #NewFronts 2017?

    …, expect at least one presenter from a traditional media company to cite that research. Second, the IAB also announced in January that “The Outlook for Data 2017: A Snapshot into the Evolving Role of Audience Insight” found that marketers, media buyers, publishers, and digital advertising technology executives said that “better reporting…

    Greg Jarboe/ ReelSEOin Google Twitter YouTube- 26 readers -
  • Boost Your Social Media Advertising Success with These 6 Pro Tips!

    … Social media has become an important and necessary tactic within the digital marketing strategies of companies large and small—and it’s not hard to see why. Social media is part of the fabric of our daily lives, which gives brands and marketers the opportunity to create important connections with their desired audience. But with nearly every…

    TopRank®in Social- 16 readers -
  • Why Aren’t You Using Remarketing Yet? [PODCAST]

    … Sean Dolan of PushFire joins Kelsey Jones to discuss the basics of remarketing, how it can be used in campaigns, what to test, and how to ensure its success. The post Why Aren’t You Using Remarketing Yet? [PODCAST] by @rinadianewrites appeared first on Search Engine Journal…

    Search Engine Journal- 15 readers -
  • Surprisingly, Brand Advertising Drives More Conversions Than You Think!

    … Why are big companies pouring so much money into brand advertising every year? What do they know that we don't? The ultimate conversion hack is making sure people have heard of your brand before. Find out why in this post by Larry Kim. The post Surprisingly, Brand Advertising Drives More Conversions Than You Think! by @LarryKim appeared first on Search Engine Journal. …

    Larry Kim/ Search Engine Journal- 13 readers -
  • 52% Say Majority of Their Business Marketing Activity Is Digital [DATA]

    … Thinking of putting more effort into your digital marketing activities? Wondering what area of digital marketing to focus your budget on? We've got answers for you based on our #SEJSurveySays poll plus a bonus study! The post 52% Say Majority of Their Business Marketing Activity Is Digital [DATA] by @rinadianewrites appeared first on Search Engine Journal. …

    Search Engine Journal- 14 readers -
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