Digital Advertising

    • Are Programmatic Advertising Buys Killing Your Reputation?

      Monetizing a publication isn’t quite as easy as it looks. Take a close look at any major publication and you’ll find half a dozen different annoyances that practically beg readers to go away. And they often do. However, monetization is a necessary evil. Like it or not, I have to pay the bills around here so I need to balance sponsorships and advertisements carefully.

      Douglas Karr/ Marketing Technology Blogin Display- 12 readers -
  • Who’s Hiring in Growth Marketing: Unique Influence, Boxed, Backstage

    … acquisition goals are met on a daily basis. Optimizing campaigns and test new tactics, messaging, and audiences to increase efficiency and decrease CPA For the full job posting, click here. eBook: Recruiting In-House Digital Advertising Talent Demand for data-driven marketers is on the rise, but this guide offers concrete insight and practical tips on attracting and retaining the best advertising talent. Download the eBook …

    Nanigans- 12 readers -
  • Give Influencer Content Programs a Promotional Edge with Digital Advertising

    … on influencer marketing? In my opinion influencer marketing is one of the most challenging thing to promote with paid digital advertising. Many people look at influencer marketing and content marketing in general as some magical piece of content that, when published, turns prospects into customers in a completely organic way. In reality, simply creating…

    TopRank®in Content- 11 readers -
  • Why & How to Use Sponsored Posts

    … Sponsored posts can be a good alternative to display ads. Learn how you can get the most out of them. The post Why & How to Use Sponsored Posts by @alextachalova appeared first on Search Engine Journal…

    Search Engine Journalin How To's- 10 readers -
  • Who’s Hiring in Growth Marketing: Stitch Fix, Williams-Sonoma, Build.com

    … Growth marketers are methodical and analytical, constantly testing new tactics and diving deep into performance metrics to drive ever-higher ROI. They’re also strategic and creative, thinking up innovative new ways to grow business by maximizing every opportunity in a rapidly evolving digital marketing landscape. Our mission is to connect…

    Nanigans- 19 readers -
  • Who’s Hiring in Growth Marketing: Eventbrite, Best Buy, Box

    …, Social, Digital, Demand & Field Marketing and Regional Marketing Orchestrating campaign launch milestones and timeline to optimize campaign performance and pipeline growth For the full job posting, click here. eBook: Recruiting In-House Digital Advertising Talent Demand for data-driven marketers is on the rise, but this guide offers concrete insight and practical tips on attracting and retaining the best advertising talent. Download the eBook …

    Nanigansin Affiliate- 24 readers -
  • Analyzing the Performance of Your Digital Advertising Campaigns

    … of appealing to their needs or desires. You can use this information to analyze what’s working and apply it to future campaigns, or existing campaigns that are under-performing. Conversion metrics Conversion metrics are the ones that are most closely tied to ROI, and for that reason they’re the ones you should pay the most attention to. It should go…

    ROI Factor Blogin Paid Search- 14 readers -
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