Digital Commerce

    • My Favorite Business Model for a Breakthrough Digital Business

      It was the end of 2008. Something you might remember about that year — in October, the markets took a nasty fall and the global economy melted down. I was the sole breadwinner for my family. The company I worked for was going through round after round of layoffs. The well-paying, secure job I’d had for five years looked likely to evaporate underneath me. I had some savings, but not a ton.

      Sonia Simone/ Copyblogger- 11 readers -
    • 4 Creative Models for Finding the Right Niche for Your Online Business

      If you want your marketing to work, you have to focus. You have to understand who your message is for, then speak to that person. And you have to craft your offers to serve that person. Present options that appeal to her, that are in line with what she’s willing to spend, and that will benefit her in ways she cares about. In other words … you need to specialize.

      Sonia Simone/ Copybloggerin Content- 8 readers -
    • The Keys to Launching a Successful Online Course

      Hey there — welcome back to the Copyblogger Weekly! We’ve had a lot to say this week about online courses. On Monday, Pamela Wilson talked about some of the surprising ways you can profit from launching your course. On Tuesday, Henneke gave us some specifics on how to write a high-value lesson plan to make your course easier to sell.

      Sonia Simone/ Copyblogger- 10 readers -
  • The 4 Pillars Every Online Business Is Built On

    … Ever thought about launching an online course … or some other digital product or service? Whether you’re starting out or you’re a digital commerce veteran, here are four pieces that need to be in play before you can profitably launch a new product or service. Free webinar Brian Clark’s free webinar on online courses will be held on December 12…

    Sonia Simone/ Copyblogger- 6 readers -
  • How Becoming a Digital Entrepreneur Helped Jarmar Dupas Get His Life Right

    … in entrepreneurship The simplicity of his proudest moment … and what you can learn from it How being a digital entrepreneur has been conducive to creating his desired lifestyle Why Jarmar sometimes gets in his own way and how he’s trying to overcome it The element of entrepreneurship that gives him the most satisfaction and how it inspires him…

    Copyblogger -
  • Why Trusting Your Instincts Can Lead You to Your Passion

    … This week’s guest is obsessed. She has a burning passion for creating freedom not only in her own life but also in the lives of others. She is Raubi Perilli, and she is a Digital Entrepreneur. In this 32-minute episode, Raubi walks you through her story as a digital entrepreneur: Why she learned to trust her instincts after a particularly…

    Copyblogger- 10 readers -
  • The Power of Not Being Stubborn

    … What do advanced sports analytics have to do with digital commerce? Well, everything — at least when it comes to the story of Ed Feng and his site The Power Rank. In this 31-minute episode, Ed shares a number of lessons he has learned in his half-decade as a digital entrepreneur: Why he’s so committed to “doing remarkable things” How…

    Copyblogger- 9 readers -
  • How One Successful Digital Entrepreneur Stays Entertained by Her Business

    … Sarah Morgan may rub some people the wrong way with her dedication to naps, her casual approach to online interaction, and the occasional curse word in an email. But make no mistake: she’s serious, works hard, and has found a way to create a lucrative digital business that keeps her, above all, entertained. In this 30-minute episode, Sarah…

    Copybloggerin How To's- 12 readers -
  • How to Create Impact That Endures (Instead of Ending Up in a Landfill)

    … This week’s guest on The Digital Entrepreneur remains wholeheartedly enthusiastic about captaining her own ship … even if, in her words, it’s a “rowboat” compared to the larger vessel for which she is an Executive VP. She’s spent the better part of this decade teaching savvy business owners how to boost their marketing skills…

    Copybloggerin How To's- 9 readers -
  • How Will Falconer Stopped Trading Dollars for Hours and Found His Calling

    … This week’s guest on The Digital Entrepreneur is all about vitality. His focus is educating dog owners on natural practices that prevent pet illness effectively and sensibly. He helps people who want the best for their animals. He is … Will Falconer and he is a digital entrepreneur. In this 40-minute episode, Will and I discuss: His…

    Copybloggerin How To's- 8 readers -
  • Are One-on-One Connections the Key to Jumpstarting Your Online Business?

    … This week’s guest on The Digital Entrepreneur is focused. Her focus is on creating a one-on-one relationship with every one of her customers. How? She’s doing so by utilizing Twitter to personally connect with her target customers. And those connections have driven the growth of her online business. In this 32-minute episode, Kayla Hollatz…

    Copyblogger- 10 readers -
  • How Jay Baer Is Navigating New Waters with His Latest Digital Product

    … This week’s guest on The Digital Entrepreneur wants to hug you … even if you hate him! He founded one of the world’s most popular online resources for marketers and business owners, hosts one of the world’s most influential social media and marketing podcasts, and is the author of several exceptional books. He is … Jay Baer In this 37-minute…

    Copybloggerin How To's- 13 readers -
  • Sean McCabe’s Tried-and-True Techniques for Getting More Meaningful Work Done

    … This week’s guest on The Digital Entrepreneur is motivated. And he’s not just motivated to achieve his own goals, he’s motivated to help others achieve theirs as well. He’s uncovered two big secrets to getting more of the right things done. One is putting his back up against the wall. The other takes place every night … In this 35-minute…

    Copyblogger- 7 readers -
  • Rainmaker Rewind: Launching Your First (or Next) Digital Product

    … This week on Rainmaker Rewind, Sonia Simone explains the value of launching a digital product and the steps you should take to get moving. Listen to Confessions of a Pink-haired Marketer to discover how digital products can help boost your income and the nitty-gritty of designing your first digital product with your audience in mind…

    Copyblogger- 13 readers -
  • 5 Lessons Learned from a SaaS Home Run

    … for a lower-risk way to learn those lessons, the “side hustle” — a part-time business you can run in your spare time — is a fantastic middle road.) Educating yourself is important — and you can find lots of techniques and strategies here on Copyblogger and our sister site, Digital Commerce Institute. But education is the initial, back-of-the-envelope…

    Sonia Simone/ Copyblogger- 11 readers -
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