Digital Marketing

Digital marketing is marketing that makes use of electronic devices (computers) such as personal computers, smartphones, cellphones, tablets and game consoles to engage with stakeholders. Digital marketing applies technologies or platforms such as websites, e-mail, apps (classic and mobile) and social networks. Social Media Marketing is a component of digital marketing. Many organisations use a combination of traditional and digital marketing channels.
Posts about Digital Marketing
    • An Insight Into My Digital Marketing Automation Machine

      The Terminator movie “Rise of the Machines” is science fiction, HAL in “Space Odyssey 2001 was futuristic and Iron Man is fantasy. Well…..that is until technology makes them a reality. Arthur C. Clarke, the futurist and science fiction writer was famous for this line. “Any sufficiently advanced technology is indistinguishable from magic” And in marketing this is happening right now.

      Jeff Bullas/ Jeffbullas's Blogin Social EMail Content- 32 readers -
    • 6 Influencer Marketing Lessons Marketers Can Learn from Journalists

      As some of you regular TopRank Marketing Blog readers may know, before making my way into the world of digital marketing, I was a journalist covering the wild news happenings in a handful of Twin Cities metro towns. While I wore many hats during those days—from reporter to managing editor to social media maven—building strong community connections was probably the most important hat of all.

      TopRank®in Content- 25 readers -
    • Content Curation 101: 7 Best Practices, Helpful Tools & Great Examples

      In today’s digital world, marketers know that creating quality content is key to informing, engaging and inspiring action, as well as building authority and rapport with their audiences. And oftentimes that means creating original pieces and assets that tap into their audience’s interests, address pain points and answer burning questions.

      TopRank®in Social Content- 29 readers -
  • The Ultimate Guide to Micro-Influencers [Gifographic]

    … your brand: Try to find micro-influencers who are already fans of your brand or products by going through your followers and fans. Make the most of the relevant hashtags to find micro-influencers who have previously created content related to your business. Conduct influencer research using influencer marketing tools like Markerly and BuzzSumo…

    The Next Scoop- 11 readers -
  • 6 Digital Marketing Strategies You Need To Know

    … January 23, 2017 I believe that if you work in digital marketing, you need a base understanding of all of the subcategories of digital marketing in order to excel in your specific area. As an Account Manager at a PPC-only agency, it’s easy for me to get wrapped up in the latest and greatest PPC updates. There are dozens of blog posts released…

    PPC Heroin Paid Search SEO EMail- 19 readers -
  • How Comment Marketing Helps Today

    … How Comment Marketing Helps Today Comment marketing, the trend of leaving comments on blogs and websites across the internet, sounds like a product of a bygone era. Look around the online marketing world today and like many hot trends of yesteryears, this fad has died a cold, premature death. However, it seems like this method of digital…

    Debajyoti Banerjee / Seven Boatsin How To's- 12 readers -
  • How to Kick Off Your Adventure in Social Media Marketing

    … Social media marketing (a subset of digital marketing) is evolving at breakneck speed. When I started marketing on the web in 1996, hardly anyone had a website, much less an email address. Marketing on the web was referred to as “Internet marketing” then “online marketing.” Now we are more specific and refer to “digital marketing” and “social…

    Denise Wakeman/ Denise Wakemanin Social EMail How To's- 18 readers -
  • Free Webinar: Top Digital Marketing Trends In 2017

    Free Webinar: Top Digital Marketing Trends In 2017 By PPC Ian Jan 15 0 Digital marketing is moving rapidly and evolving faster than ever. That’s why it’s really important to take a holistic look at your 2017 strategy now, while the year is still young. As a digital marketing and business leader, it’s not enough to follow and adopt the latest strategies.

    Ian Lopuch/ PPC Ian- 26 readers -
  • How Effective is Your Marketing? Answer This One Question

    … an item in your shopping cart. As the digital marketing landscape continues to evolve, it’s important that your team (both in-house and agency side) defines and continually refines what success looks like, and has systems in place to measure and analyze performance. Below is a single question that will help you think through your assessment of marketing…

    ROI Factor Blogin Content How To's- 12 readers -
  • In 2017 Bing fights for Fitness

    … about the calorific value of a food item. Now, Bing can do that for you! A quick search with the name of the food or dish and you will get a calorie count on your screen immediately. For best results with these new features, try the Bing app. These features are more effectively tapped on the app version as opposed to the desktop website. Bing has really pulled out all the stops to demand your attention this New Year. Will it help Bing bounce back? Let’s wait and watch! Seven Boats | Digital Marketing Agency India …

    Debajyoti Banerjee / Seven Boats- 13 readers -
  • Your Digital Marketing Action Plan in 2017 [Survey]

    … SHOULD know. Or I could ask you. I decided to ask and created a very short survey to find out what YOU want to learn and master around digital and social media marketing in 2017. So, I’m curious, in the realm of digital and social media marketing, what do you want to learn in 2017? The short survey below will only take you a couple of minutes…

    Denise Wakeman/ Denise Wakemanin Social- 25 readers -
  • Why Businesses Must Have Dedicated In-house SEO Expert

    … looking from several angles, it always makes sense to hire an in-house SEO expert if your business is serious about getting the expected results in a measurable and permanent manner. Mouzzam Jafri Head Of Internet Marketing at TechIndiaSoftware a leading Web Design & Development Company . Years of Experience in Internet Marketing always focus on results driven SEO Techniques and work under latest Google Guidelines. …

    techindiasoftware.comin SEO- 12 readers -
  • Digital Marketing in 2016: The Good, The Bad, and The Ugly

    … As most of us begin to looking toward to 2017 and innovations to come, we’re looking back at the changes that happened in digital marketing in 2016. These changes and updates will help set the stage for the trends that will dominate the digital landscape in the year to come. As we prepare to ring in the new year, let’s take a look back…

    ROI Factor Blogin Social Paid Search Facebook- 25 readers -
  • 20 Tips to Help You Become A More Effective & Focused Marketer in 2017

    …. If you haven’t already, sit down and document your digital marketing strategy which should include (at minimum) the following attributes: Marketing Objectives and Goals Marketing Tactics How You’ll Measure Success Checkpoints Along the Way #2 – Prioritize What You Want to Accomplish I’m sure you’ve heard the expression “your eyes…

    Ashley Zeckman/ TopRank®- 20 readers -
Get the top posts daily into your mailbox!
More from around the web