Digital Marketing

Digital marketing is marketing that makes use of electronic devices (computers) such as personal computers, smartphones, cellphones, tablets and game consoles to engage with stakeholders. Digital marketing applies technologies or platforms such as websites, e-mail, apps (classic and mobile) and social networks. Social Media Marketing is a component of digital marketing. Many organisations use a combination of traditional and digital marketing channels.
Posts about Digital Marketing
  • Customer Micro-Moments Create Maximum Marketing Impact

    … just happened? Ask anyone clued in about the latest digital marketing trends and they’ll probably call it a ‘micro-moment’. Micro-moments is a term Google coined to describe the point when thought sparks the beginning of a customer’s purchase journey using a device (usually mobile). According to Google, these moments are needs driven, and can…

    Lush Digitalin SEO Content Google- 13 readers -
  • 10 Logo Designs To Inspire Your Rebranding

    … Establishing a strong logo design is key to building a visual identity for your company and developing your brand. But in today’s ever-changing and increasingly connected global marketplace, making sure that your logo works on a multitude of platforms is essential. This means taking a hard look at mobile app and web design elements to ensure…

    ROI Factor Blog- 16 readers -
  • How to Align Small Business Social Media With Your Goals

    … Are you skeptical about small business social media? When you’re the owner or manager of a small business, it seems like there are at least a million things to think about. Why does social media have to be one of them? And how is it even possible to include social media marketing in your day-to-day routine? The other demands of business are so…

    The Next Scoopin Social EMail How To's- 17 readers -
  • How Stronger SEO Helps Your Website Convert Better

    … The purpose of search engine optimization is to help your website rank highly in organic search, with the ultimate goal of gaining qualified traffic from search queries related to your business. It’s about improving visibility and attracting visitors, all without having to pay for clicks. Most people think that’s all SEO can do, but actually…

    ROI Factor Blogin SEO How To's- 18 readers -
  • 5 Game-Changing Non-Linear Marketing Campaigns Defy Traditional Marketing

    … Gone are the days when consumers would buy a product after seeing its ad on TV or print. Consumers are much more complex now—they switch between TVs, computers, smartphones, and tablets. People usually view their Facebook, Instagram, and Twitter feeds while watching TV or during commercial breaks. How can you promote your brand…

    The Next Scoop- 14 readers -
  • Podcasting Won’t Replace Local Radio Soon

    … are definitely in the game, and their cross-channel capabilities could help with discovery and with marketing campaigns. The Dallas Morning News has a handful of titles, with lots of local sports. The Houston Chronicle has a barbecue show; McClatchy has a few politics, sports, and culture shows scattered across its regional papers. Plenty of life left…

    Street Fight- 16 readers -
  • Net Neutrality: Yes, It Does Matter

    … ecosystem. OK, I think we can all agree that we never know what’s to come within politics and the internet. There’s a significant advantage by having a bunch of money and of course, influence. But, do those with tons of money and influence really need another leg up? Yes, that was a rhetorical question. The post Net Neutrality: Yes, It Does Matter appeared first on Discovery Marketing Blog. Follow ZOG Digital on Twitter @ZOGDigital. …

    ZOG Digital Blog- 19 readers -
  • Does really human touch improve digital marketing?

    … Marketers in the today business arena enjoy the benefits of digital marketing. Through technological advances, getting to new customers is simplified and direct than it was before. Digital marketing has brought about new opportunities, display your online target ads and so much more. Although technology has improved digital marketing in a way…

    The Next Scoopin EMail- 17 readers -
  • What’s New on Google AdWords Editor 12

    … on Editor 12. Quicker Download: When you update to the new Editor 12, data from the previous version will be retained in the newer one. This will give quicker downloads of all the account data that you require. Use the Google AdWords Editor 12 and leave your comments here! Seven Boats | Digital Marketing Agency India …

    Debajyoti Banerjee / Seven Boatsin Paid Search Google- 12 readers -
  • [Infographic] 7 Ways to Boost Engagement in Your Holiday Emails

    … It’s the most wonderful time of the year… holiday email campaign planning season! Let’s be real, kicking off your biggest campaign of the year is no small undertaking. That’s why planning your email strategy well in advance will help you get an edge over your competition and save you time and stress. If you’re just beginning to wrap your head…

    Movable Ink Blog- 10 readers -
  • Content Writing Tips: 5 Ways to Become a Better Researcher

    … to competitors’ content will help you understand the industry trends that are getting attention, and learn what subjects that are getting too much exposure, suggests Nick Stamoulis at Brick Marketing: “This will help you come up with topics for your own content marketing campaign and make sure you’re writing content that is relevant to your industry,” he…

    Movable Ink Blogin Content- 13 readers -
Get the top posts daily into your mailbox!
More from around the web