Digital Marketing Roi

  • Is Your Marketing Budget Generating The Best ROI?

    … with their marketing dollars until the proper strategy is applied. With the addition of each new client, our team leverages data and continuous testing to find the right mix of content and targeting needed to squeeze every last drop of ROI from a budget. Don’t believe us? We’ll let the results speak for themselves. Our Approach Discover industry…

    ZOG Digital Blog- 9 readers -
  • The 10 Must-Track Data Points for Digital Marketing ROI

    … and contact ZOG Digital for help increasing online exposure and developing an effective digital strategy. The post The 10 Must-Track Data Points for Digital Marketing ROI appeared first on ZOG Digital Blog. Follow ZOG Digital on Twitter @ZOGDigital. …

    ZOG Digital Blog- 9 readers -
  • Tracking ROI: Traditional Versus Online Marketing

    … profile, which will give you the best returns. Still, most of the time, it’s not enough that you solely rely on the advice of another. You need to be able to calculate and track ROI on your own to help you with your decision-making, as well as to help you see if your marketing strategies are truly working. Two Types of Marketing I’m sure you’re aware…

    Dennis Seymour/ LeapFroggr- 11 readers -
  • How to Measure ROI Using Last Touch Attribution

    … to a conversion. Conversely, the extent of each contribution (except for the last touch) is open to interpretation. If you’re not measuring digital marketing ROI, last-touch is the easiest way to do it. For the purposes of this piece I channel Alec Baldwin in Glengarry Glen Ross and say that the “coffee is for closers only.” Which isn’t to say…

    Jim Dougherty/ Vocus Blogin Social- 9 readers -
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