Digital Marketing Strategy

    • Why Real Estate companies need Digital Marketing

      PACEDm.com Change and innovation have always been at the forefront, notably in creating and utilizing new measures to better serve the needs of the company and its customers. Gone are the days of age old marketing plans consisting solely of person-to-person events and traditional media. Instead, reaching the customers through email and social networks are now crucial to every ...

      Performance Marketing Insiderin Social SEO- 15 readers -
  • 4 Great Tips For Creating a Digital Marketing Strategy

    It is becoming vital for every business, or at least a business that wishes to stay profitable, to have a successful digital marketing strategy because more and more consumers are moving to the internet to obtain information about products and online shopping has become a worldwide trend. Regardless of the size of your firm or the industry in which you operate, you should hav ...

    Performance Marketing Insider- 23 readers -
  • Entering the Digital Space: How to Build Your Internal Team

    … at a digital marketing agency, I’m frequently confronted with this situation. My clients often understand that there is definite value in digital marketing, and will therefore engage agencies like Blue Fountain Media for a limited term to learn the ropes before looking to hire one person to handle the associated responsibilities in-house. For my clients…

    ROI Factor Blog- 17 readers -
  • How to Drive Revenue in 2017 With Intelligent Marketing

    … Over the past year, we have seen marketers relying on our tactics to be “programmatic.” Meaning they have become more customizable when it comes to targeting audiences – from ads on social, to even mobile-only advertising options like SnapChat and Instagram. Year after year marketers have become more and more responsible for the tracking…

    ROI Factor Blogin How To's- 22 readers -
  • Digital Marketing: Best Twitter Campaigns of Halloween 2016

    … of customers online. As social media advertising continues to grow and evolve, the marketing campaigns that stand out the most are the ones that don’t seem like advertisements at all. Most notably with Twitter – with Halloween-themed tweets filling up everyone’s newsfeeds in the past few weeks, there are a few brands that have impressed us…

    ROI Factor Blogin Social- 29 readers -
  • The Future of Help Authoring Tools and Their Marketing Value

    … Help authoring tools (HATs) are professionally used to create the help systems that are placed around computer systems and application software. HATs allow writers to produce help sections using common editors and then importing the entered text into specialized software able to incorporate help with the required software or working elements. We…

    Relevance- 19 readers -
  • Ink and Bytes: Using Print in Your Digital Marketing Strategy

    … From 1995 to 2009 the internet went from being a premium service used by less than one percent of the world to an everyday tool used by more than a quarter of the global population. The way people communicated was forever changed, businesses were transformed, and digital marketing strategy evolved from curious theory to necessary practice…

    Relevance- 25 readers -
  • Why We Should All Be Watching The Rise Of The Chatbot

    … at it, chatbots are coming for you- whether as a chatbot for your business, or an operating system to help you order tacos. Either way, we’re all in for an exciting ride. Ensure your business is ready for these new developments, starting with an effective digital marketing strategy. But ensure that you don’t follow in the footsteps of Tay…

    Blogtrepreneur- 18 readers -
  • Long Live You: A Non-Profit Omni-channel Marketing Campaign

    … Yorkers the chance to be featured in their very own ad. Alternatively, they could feature a loved one in a custom ad. The goal was to inspire New Yorkers to embrace organ and tissue donation, and register. The Strategy Blue Fountain Media collaborated with LiveOnNY to create a new initiative that would harness digital marketing as a way…

    ROI Factor Blog- 27 readers -
  • You Can’t Buy Brand Advocates or Social Media Friends

    … understand and embrace the know, like, trust and pay model for growing their business. At the heart of business today is people. At the heart of social media is people. Marketing leaders and brands that embrace and master the art of human connection will leap frog years ahead of their competition that only focuses on clicks, follows and likes. You…

    Pam Marketing Nutin Social Content- 33 readers -
  • Customer Experience: The Future of Business & Marketing #AdobeSummit 2016 Recap

    …: We are also launching a series of webinars and training opportunities to dig even deeper. Sign up here-> Get Fit Social and Digital Business Series How to Subscribe to Social Zoom Factor Podcast iTunes Stitcher SoundCloud Related Stories Think and Dream Big, but Execute Small for the Win in Business and Life Differentiate Your Brand with Personalized Digital and Social Media Experiences Are You Making These Top 10 Content Marketing Mistakes & Sabotaging Your Results? …

    Pam Marketing Nutin Social Content- 32 readers -
  • Leveraging Technology to Ensure Online Marketing Success

    … For many marketers, technology can often be a daunting aspect to the industry that we operate in. However, it plays a crucial role in digital marketing today, and the future success of omni-channel marketing. Over time, commerce has continuously evolved. From the beginning of civilization, simple trade turned into mass production and sales…

    ROI Factor Blog- 21 readers -
  • The Future of Omnichannel Marketing: Key Tips & Takeaways

    … On February 9th and 10th 2016, Blue Fountain Media hosted a seminar on “The Future of Omnichannel Marketing.” With the help of an esteemed panel of industry thought-leaders, we discussed how the landscape of digital marketing is changing, and what trends and initiatives we see on the horizon. Stay tuned to our blog in the upcoming weeks, as we…

    ROI Factor Blog- 24 readers -
  • B2B Marketing Tactics: The Best Strategies Used In 2015

    … 2015 was another year of massive growth in the digital marketing industry, with digital ad spend growing by a massive 17% to $58.12 billion dollars according to eMarketer. The B2B vertical enjoyed a large amount of this growth when it came to digital advertising and marketing, and many businesses who have properly used digital channels to generate…

    Austin Paley/ ROI Factor Blogin Social Mobile EMail- 30 readers -
  • Choosing the Right Interactive Agency for 2016

    … How to select the right digital marketing agency for 2016 As 2015 draws to a close, it’s time to start thinking about how to meet your company’s marketing goals in the coming year. The need for a strong digital marketing strategy continues to grow apace, as consumers abandon print and television media in favor of Internet outlets. The Internet…

    Peter Brooke/ Blue Interactive Agency- 34 readers -
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