Digital Marketing Strategy

  • Why You Need an Integrated Digital Marketing and Social Media Plan

    … what the feature is. This leaves us with the question… how do you keep up? How do you achieve real results online? The answer is that you must plan your work and work your plan. Failing to plan your integrated social media and digital marketing strategy is planning to fail!Click To Tweet Social media can not live in a silo. It's not a band-aid…

    Pam Marketing Nutin Social Content- 30 readers -
  • Why Real Estate companies need Digital Marketing

    … high rates, and in some cases go ineffective at reaching the target market. The money which would otherwise be invested in the marketing and promotion sector, is not only saved but also bears a return without being invested. If you’re looking to attract more real estate leads to your website, increase your appeal in the digital marketplace…

    Performance Marketing Insiderin Social SEO- 18 readers -
  • 4 Great Tips For Creating a Digital Marketing Strategy

    It is becoming vital for every business, or at least a business that wishes to stay profitable, to have a successful digital marketing strategy because more and more consumers are moving to the internet to obtain information about products and online shopping has become a worldwide trend. Regardless of the size of your firm or the industry in which you operate, you should hav ...

    Performance Marketing Insider- 24 readers -
  • Entering the Digital Space: How to Build Your Internal Team

    … the digital marketing efforts at her company? She admitted to me that there was no one currently on her staff who updated their current website’s content, or directed the content strategy of the various blogs and social media handles that her team had acquired over the years. Despite many of the technologies and platforms associated with digital marketing…

    ROI Factor Blog- 24 readers -
  • How to Drive Revenue in 2017 With Intelligent Marketing

    … Loop requires constant feedback in order for it to be effective. This means taking in the reactions from your audiences, and customize your marketing strategy in order to bring them continued value. The relationship between a brand and a buyer doesn’t end at a single purchase - you need to keep showing them value in order to keep bringing them back…

    ROI Factor Blogin How To's- 26 readers -
  • Digital Marketing: Best Twitter Campaigns of Halloween 2016

    … Halloween Twitter campaign is an excellent representation of how the right creative can make a huge different in the success of your digital marketing strategy. While we typically expect to see ads from candy companies, party stores, and costume retailers this time of year – one from an auto parts retailer was a bit of a curveball. Using…

    ROI Factor Blogin Social- 35 readers -
  • The Future of Help Authoring Tools and Their Marketing Value

    … will present here a functional working definition of HATs and then present their historical evolution since their start. HATs have the capacity and the potential to affect various functions of a business. Here, we discuss their mechanism as well as how they can find new avenues such as improving the marketing of products and services. How Help…

    Relevance- 23 readers -
  • Ink and Bytes: Using Print in Your Digital Marketing Strategy

    … From 1995 to 2009 the internet went from being a premium service used by less than one percent of the world to an everyday tool used by more than a quarter of the global population. The way people communicated was forever changed, businesses were transformed, and digital marketing strategy evolved from curious theory to necessary practice…

    Relevance- 32 readers -
  • Why We Should All Be Watching The Rise Of The Chatbot

    … at it, chatbots are coming for you- whether as a chatbot for your business, or an operating system to help you order tacos. Either way, we’re all in for an exciting ride. Ensure your business is ready for these new developments, starting with an effective digital marketing strategy. But ensure that you don’t follow in the footsteps of Tay…

    Blogtrepreneur- 19 readers -
  • Long Live You: A Non-Profit Omni-channel Marketing Campaign

    … Yorkers the chance to be featured in their very own ad. Alternatively, they could feature a loved one in a custom ad. The goal was to inspire New Yorkers to embrace organ and tissue donation, and register. The Strategy Blue Fountain Media collaborated with LiveOnNY to create a new initiative that would harness digital marketing as a way…

    ROI Factor Blog- 34 readers -
  • You Can’t Buy Brand Advocates or Social Media Friends

    … Experience is Your Brand – Adobe Summit 2015 Inspiration Omni-Channel Marketing in a Nutshell How to Build an Integrated Digital and Social Platform that Works Even When You’re Not Working Welcome to the Inspiration Age (episode 170) Welcome to the Participation Age Content Calendar Template Free webinars: We are also launching a series…

    Pam Marketing Nutin Social Content- 38 readers -
  • Leveraging Technology to Ensure Online Marketing Success

    … For many marketers, technology can often be a daunting aspect to the industry that we operate in. However, it plays a crucial role in digital marketing today, and the future success of omni-channel marketing. Over time, commerce has continuously evolved. From the beginning of civilization, simple trade turned into mass production and sales…

    ROI Factor Blog- 27 readers -
  • The Future of Omnichannel Marketing: Key Tips & Takeaways

    … On February 9th and 10th 2016, Blue Fountain Media hosted a seminar on “The Future of Omnichannel Marketing.” With the help of an esteemed panel of industry thought-leaders, we discussed how the landscape of digital marketing is changing, and what trends and initiatives we see on the horizon. Stay tuned to our blog in the upcoming weeks, as we…

    ROI Factor Blog- 26 readers -
  • B2B Marketing Tactics: The Best Strategies Used In 2015

    … sites and mobile apps as a key part of their marketing strategy, while 45% took advantage of mobile email: A great example of a business taking advantage of mobile over the course of 2015 comes from General Electric, who partnered with 40 merchants to promote local offers via Promoboxx’s digital marketing system. Promoboxx developed ads and landing…

    Austin Paley/ ROI Factor Blogin Social Mobile EMail- 34 readers -
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