Digital Marketing Tools

    • 5 little-known tools for a holistic digital marketing campaign

      Everyone knows digital marketing is a field of constant evolution. In many cases, a strategy is only as good as the tools it employs. Using the right resources enables you to keep the “tricks of the trade” in your back pocket and stay on top of the shifting landscape. It’s no secret the next few years are poised to be monumental for the business world.

      Pratik Dholakiya/ Search Engine Watch- 17 readers -
  • 40 free digital marketing tools to help grow your business

    … If you’re just starting out with a business, or looking for tools to help you grow, there is a huge array of digital marketing tools, platforms and services available online. But if you have a small budget to work with or you aren’t sure which are the right tools for you to be investing your money into – or maybe you just want to bolster your…

    Search Engine Watch- 28 readers -
  • Top 4 Digital Priorities for Higher Ed CMOs

    … analytics. From prospective students to alumni, technology creates tracking and evaluation. 2. Total Brand Consistency One of the top roles of a CMO is ownership of the institutional brand. CMOs can enforce consistent brand guidelines and improve brand recognition. Currently, 45% of percent of higher ed professionals think their marketing department…

    Chris Lucas/ Convince and Convertin EMail Content- 9 readers -
  • 5 Tips to Turbocharge Conversions on YouTube

    … With over 55% of the US market share, YouTube is the largest online video platform in the country. It is also the 2nd largest search engine in the world. It offers marketers a very relevant demographic – adults aged 18-49 years of age who consist of 67% of the total audience on YouTube, as compared to just 24% of the total audience on primetime…

    Pratik Dholakiya/ Convince and Convertin Social Content- 7 readers -
  • Five Free Digital Marketing Tools For Local Business

    …I often get asked by entrepreneurs what the best digital marketing tools are for local businesses. The internet is full of products promising all sorts of magical results from improving SEO to driving more traffic. For many local businesses it can be a minefield trying to find marketing tools that are reputable and won’t blow […]…

    Gordon Robinson/ Work With Gordon- 6 readers -