Digital Media

  • Top Ten Takeaways and Insights From #NewFronts2017

    … The reports of Twitter’s death are greatly exaggerated. Twitter unveiled a dozen new premium live streaming video content deals across news, sports, and entertainment at its first-ever Digital Content NewFronts presentation. I covered the joint announcement with Bloomberg Media, but deals were also announced with BuzzFeed News, the WNBA, MLBAM, the PGA…

    Greg Jarboe/ ReelSEOin Social Google Facebook YouTube- 25 readers -
  • Group Nine Media steals the show at #NewFronts2017

    … content that Group Nine announced, let tackle the fundamental question: “Who are these guys?” Group Nine: A Digital First Media Company Group Nine Media is a family of digital media brands – NowThis, The Dodo, Seeker, and Thrillist. The four brands, and former brand Sourcefed, merged to form Group Nine Media in October 2016. At the time…

    Greg Jarboe/ ReelSEOin Facebook YouTube- 37 readers -
  • Why Real Estate companies need Digital Marketing

    PACEDm.com Change and innovation have always been at the forefront, notably in creating and utilizing new measures to better serve the needs of the company and its customers. Gone are the days of age old marketing plans consisting solely of person-to-person events and traditional media. Instead, reaching the customers through email and social networks are now crucial to every ...

    Performance Marketing Insider- 18 readers -
  • Super Bowl Commercials Are Just the Tip of the Iceberg in Video Advertising

    … was Paige Parrent, the Digital Media Manager of Volkswagen Marketing. She said, “Brand Lift now presents us with a way to specifically, credibly, and scientifically compare the effectiveness of cross media campaigns. This is interesting to Volkswagen as we move closer to measuring TV and digital platforms (like YouTube) on even ground.” Finally…

    Greg Jarboe/ ReelSEOin YouTube- 48 readers -
  • Placed and Captivate Partner to Measure the Reach of Digital Elevator Ads

    … an elevator ad. Consumers exposed to Captivate’s digital screens found in building lobbies and elevators are cross-referenced with Placed’s app users to offer location visit measurement as a new KPI, giving advertisers insights about what consumers do after they see an ad. “In the elevator, in that moment, you’re not talking on phone, a lot…

    Street Fight- 36 readers -
  • Brand Newsroom 117: How mainstream media is handling the switch to digital

    … Ben Martin is the new head of digital content in Western Australia for one of Australia’s largest media companies, Seven West Media. He just completed a Churchill Fellowship that took him around the world, where he visited the newsrooms and operations of The New York Times, The Washington Post, Mic, NPR and Mashable. So, what’s the direction…

    Lush Digitalin EMail How To's- 17 readers -
  • Facebook Video: Trends, Insights & Best Practices [FREE Webinar]

    … Practices Click HERE to register for the webinar Meet the Presenters: Mark Robertson: With nearly two decades of experience in the digital media industry, Mark is a web video publishing, digital marketing, and SEO expert. Mark is the founder of ReelSEO (now TubularInsights.com), and he now enjoys working with Tubular Labs. Mark is often at the center…

    Carla Marshall/ ReelSEOin Social- 41 readers -
  • Get the Latest Big Stats for Online Video [Free Webinar]

    … in Online Video Views Apr 15 to Apr 16 (All data via Tubular Labs) In This Webinar You Will Learn: In this webinar, Allison Stern, CMO and co-founder of Tubular Labs, and John McCarus, who co-founded The Digital Content NewFronts while at DigitasLBi and is the former Chief Strategy Officer at Federated Media, will present how to set up your program…

    Carla Marshall/ ReelSEOin Social- 35 readers -
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