Digital Revolution

  • Information Generation: Reaching Millennials with a Data-Driven Approach

    … tailored purchasing recommendations for that user. And there’s no reason your business can’t tap into this type of data analytics, even if you run a brick-and-mortar operation. For example, we developed an algorithm with nearly 1,000 variables that helps car dealers understand the types of vehicles that their customers are most likely to buy…

    Marketing Technology Blog- 31 readers -
  • 5 Ways Newsrooms Can Catch Up to Digital-Savvy Competitors

    … on May 14. Instead of embracing low-cost digital tools for presenting data in innovative ways during the digital revolution, the report says “editors and producers cling to familiar methods and practices even when they know better, more emerging digital alternatives are available, often for free.” The report, written by Mark Stencel, Bill Adair…

    Yael Grauer/ The Content Strategistin SEO- 19 readers -
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