Digital Signage

Digital signs are a sub segment of signage. The Digital Signage Federation is the non-profit industry association representing firms in the digital signage market. Large installation digital signage systems are designed by Environmental Graphic Designers who often design both the installation and the content to be viewed via the digital signage.Digital Signs are used in wayfinding, placemaking, exhibitions, public installations, marketing and outdoor advertising.
Posts about Digital Signage
  • Will Enterprise IoT Help Jumpstart the Retail Industry?

    … devices, motion sensors, digital displays. If these things are connected so they can extange information in standard ways, it allows businesses to create some compelling applications. How Does EIoT Help Retail Sales? Mobile alerts and digital signage displays are the most mentioned technologies for the delivery of in-store tailored efforts…

    Douglas Karr/ Marketing Technology Blog- 19 readers -
  • 9 Ways To Streamline Your B2B Events with Event Tech

    … ROI to internal and external stakeholders. Here are just a few quick ways adding Event Tech to your MarTech stack can help engage attendees: Drive trade show booth traffic via a scavenger hunt. Increase app adoption with a multi-channel Event Tech marketing approach. Share conference information and drive specific actions with digital…

    Douglas Karr/ Marketing Technology Blog- 15 readers -