Direct-Mail Campaigns

Advertising mail, also known as direct mail (by its senders), junk mail (by its recipients), or admail, is the delivery of advertising material to recipients of postal mail. The delivery of advertising mail forms a large and growing service for many postal services, and direct-mail marketing forms a significant portion of the direct marketing industry. Some organizations attempt to help people opt out of receiving advertising mail, in many cases motivated by a concern over its negative environmental impact. Numerous polls have found that Americans consider advertising mail to be intrusive.
Posts about Direct-Mail Campaigns
  • STUDY: Combine Email Marketing with Facebook Ads

    … Preferred Marketing Developers, email marketing outfit Salesforce Marketing Cloud, and the two companies said they analyzed anonymized email subscriber data, engagement data, ad impressions and transaction data, also finding that: 18 percent of targeted subscribers opened at least one email but did not see ad impressions. 27 percent were exposed…

    David Cohen/ AllFacebookin Social EMail Facebook- 13 readers -
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