Direct Marketer

Direct marketing is a channel-agnostic form of advertising that allows businesses and nonprofits organizations to communicate straight to the customer, with advertising techniques that can include cell phone text messaging, email, interactive consumer websites, online display ads, database marketing, fliers, catalog distribution, promotional letters, targeted television commercials, response-generating newspaper/magazine advertisements, and outdoor advertising. Amongst its practitioners, it is also referred to as Direct Response Advertising.Direct marketing messages emphasize a focus on the customer, data, and accountability.
Posts about Direct Marketer
  • 3 things you must know about Facebook ads in 2015

    …– the free one made by Facebook directly or the out-of-date one you buy from a consultant who hasn’t even met with Facebook before? The cool thing about choosing a business goal, if I may geek out for a minute, is that oCPM (optimized CPM bidding) takes care of the targeting and bidding for you. For the last 7 years, we’ve made our bread-and-butter from…

    Dennis Yu/ Inside Facebookin Social Paid Search Facebook- 47 readers -
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