Display Ad Targeting

  • 12 Ways to Target Your Display Advertising

    … relevant audiences, higher click-through rates, and improved conversions: Brand Targeting – by evaluating the content on the page and identifying brand or product names, you can initiate ads based on visitors seeking your products or your competitors’ products. Channel Targeting – display advertising networks offer built-in discreet channels…

    Douglas Karr/ Marketing Technology Blogin Display- 15 readers -
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