Display In-Market Audiences

  • How To Find The Right PPC Audiences

    …-moments and how they interact with your products and clients. Let’s dive into the audience pools. Affinity Audiences Now that we know that we are living online we can conceptualize how other people use the internet. Through Audience Insights, you can find hidden gems about the users that are converting and come up with strategies of how…

    PPC Heroin Social Paid Search How To's- 17 readers -
  • 5 Ways To Improve Display Network Performance By Using Layered Targeting

    … August 29, 2016 Display campaigns can be difficult when it comes to targeting the right audience. In fact, many campaigns end up utilizing a single main targeting type such as: Keywords Topics Interests/behavior through affinity or in-market segments Managed placements These are all great strategies, but can still leave the targeting broader…

    PPC Heroin Paid Search- 29 readers -
  • How To Choose Your Google Display Network Audiences

    …, keywords) can limit your audience. It is a good idea to test different targeting mixes along with different bids. In the Display Network, you are not bidding for position as much as you are bidding for placement. Finding Audiences In Analytics, under the Audience section, you can find additional details about the customers who visit your website…

    PPC Hero- 42 readers -