Distracted Viewers

  • Harnessing the Era of the Distracted Viewer

    … of screen or medium. Hit them while they’re still on the couch: According to Nielsen, 27 percent of TV viewers look up product information online after watching a TV advertisement. Marketers can give these viewers what they’re looking for by aligning website and paid search campaigns to their TV ads. When TV-inspired viewers find the information…

    AllFacebookin Paid Search SEO- 20 readers -
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