• The Talent War, and Other Big Content Marketing Trends for 2017

      Six years ago, I started working in content marketing. At 23, I helped start an online newspaper out of a Park Slope, Brooklyn coffee shop, and by some stroke of luck, we connected with an upstart digital agency that offered us office space and a small retainer. In exchange, we promised that our small squad of editors and freelancers would serve as the company’s on-call editorial team.

      Joe Lazauskas/ The Content Strategistin Content- 31 readers -
  • Here’s Why Infographics Outperform Blog Posts

    … channels, they could still be sharing them directly with colleagues and friends. It’s impossible to fully know where this direct traffic comes from without setting more specific parameters, but chances are these readers were coming from “dark social“—which occurs when a URL gets shared in an email or chat. (Email traffic in the chart above refers…

    The Content Strategist- 1 readers -
  • A Day in The Life Of: Head of Programming at Viral Media Sensation Jukin Media

    … successful video marketing campaigns and YouTube channels. You can read more “A Day in the Life Of” posts by clicking here. Tubular Insights: How did you get your Head of Programming and Publishing position at Jukin Media? Josh Kreitzman: I was introduced to Jukin by Sim Blaustein at BDMI, one of Jukin Media's investors. He and I originally crossed paths…

    ReelSEOin Facebook- 12 readers -
  • Instagram Video Was the Big Hit of Viacom’s 2016 VMA’s

    … The 2016 VMA’s were hosted on August 28th - and while linear broadcast ratings were down 34% according to Variety, digital video views and engagements saw significant increases - especially on Instagram. According to data pulled from Tubular Labs, total video engagements increased 58% on Instagram for VMA videos vs. last year! 2016 VMA's: Huge…

    ReelSEOin Social- 17 readers -
  • A Day in the Life: BBC Worldwide's YouTube Channel Manager Thomas Martin

    … manager position at BBC Worldwide? Thomas Martin: I’d worked at BBC Worldwide for five years prior to moving into the YouTube team, in the international sales and distribution team, licensing BBC Video to digital platforms around Europe, the Middle East, and Africa. My direct experience (other than being a voracious consumer) of YouTube…

    ReelSEOin YouTube- 13 readers -
  • 9 Effective Ways to Repurpose Your Video Content Like a Pro

    … to YouTube and also included closed captions: Transcribing your videos has a lot of benefits. For starters, transcribing your videos can make them more search-friendly because closed captions are something that Google can index (Google can’t read visual content, just the metadata that accompanies it). There are tons of services to choose from…

    ReelSEOin Google Facebook Twitter YouTube- 9 readers -
  • 9 Effective Ways to Repurpose Your Video Content Like a Pro

    http://www.ted.com From the TED archives: The legendary graphic designer Milton Glaser dives deep into a new painting inspired by Piero della Francesca. From here, he muses on what makes a convincing poster, by breaking down an idea and making it new. TEDTalks is a daily video podcast of the best talks and performances from the TED Conference, where the world's leading thinkers ...

    ReelSEOin Google Facebook Twitter YouTube- 10 readers -
  • I’m Running an Experiment—and I Need Your Help…

    … with a traditional publishing house that has distribution and connections to the people at book stores who place orders for books. That’s one of the benefits of going traditionally published—publishers will typically have all of those connections lined up already. So, if you’re going to self-publish a book and you want it on the shelves at book stores…

    Pat Flynn/ The Smart Passive Income Blog- 10 readers -
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